Celebrus Optimizes Digital Marketing with Adobe Experience Cloud Integration

Sunbury-on-Thames, 8th May 2018: D4t4 Solutions Plc recently announced general availability for the latest release of its leading Celebrus Customer Data Platform (CDP). This release includes specific features for Adobe Experience Cloud users that enable enterprises to drive more value from their marketing cloud investment.

Streaming of experience data to augment behaviour data

How Axel Springer transformed its publishing business

Ongoing digital transformation has helped leading German publisher Axel Springer become one of Europe’s largest media companies, with almost three-quarters of revenue coming from digital channels.

“Only 10 years ago, just 1% of Axel Springer’s revenue and profits could be attributed to digital,” said Dr. Andreas Wiele, member of the board and president of classified media at Axel Springer. “Today, more than 65% of our revenue and more than 80% of our profits are digital.”

5 SEO myths that you must put behind to create a forceful marketing campaign

Lack of proper understanding of SEO results creation of numerous myths surrounding search engine optimization.  Lack of knowledge leads to poor understanding of SEO and myths get a boost. Another reason why people believe in myths is that they try out to cut corners with SEO for quick gains and find themselves on the wrong side of the law.  Misconceptions about the process resulting from ignorance and the urge to get quick results form the foundation of myths that you have to keep away from to succeed in your online marketing endeavors.  

Preservica makes it easier for organizations to meet long-term GDPR obligations

Boston, MA: May 1, 2018: Active digital preservation specialist Preservica has announced a suite of new GDPR compliance enhancements, to further simplify how organizations meet their controller obligations for personal data that needs to be retained over the long-term.                            

Desktops or Laptops - Which is More Cost Effective for Your Team?

Weighing cost-effective benefits between desktops and laptops is a primary concern among the companies. However, the underlying principle with cost effectivity relies on quality, feasibility, and usefulness of the product rather than just a mere affordability. How can you use a cheap and inferior quality desktop when your work relates to Web Developing, Architectural Designing, or Online Outsourcing?

WinMagic survey Finds Most Companies Won’t be Ready for EU GDPR Legislation on 25th May

Ontario, Canada - April 25th, 2018 - With just one month until the new EU General Data Protection Regulation Legislation (GDPR) comes into force, data security company WinMagic, has today released the findings of research that suggests many companies will not be ready when it takes effect on May 25th, 2018. 62% of IT Decision Makers (ITDMs) surveyed describe themselves as ‘confident’ in the build-up, with 1 in 5 (18%) saying they are nervous.

Lexmark Introduces New Generation of Mid-Range Monochrome Products for the Enterprise

MAIDENHEAD UK, 25 APRIL, 2018: Lexmark International, Inc., a global imaging solutions leader, today announced the release of a new generation of mid-range monochrome products for enterprise customers. These intelligent devices are equipped with the latest capabilities, allowing users to focus on growing their business. The new single-function and MFP series bring an unparalleled combination of reliability, productivity and security to desktop-sized devices built for large, medium and small workgroups within the enterprise.

Give your WordPress website a boost by using the right combination of SEO plugins

Do WordPress websites offer the same convenience to small and big websites when implementing SEO? The question arises because the smaller is the website, lesser will be the content, and apparently it would receive fewer links. If this seems like a problem in doing well in SEO then when you look at larger websites that run into several pages have its own set of problems. Overall, SEO implementation is challenging no matter whether the website is big or small.

GDPR Compliance Rules Require Over 2 Million Fleet Drivers To Revalidate Driving Licence Data Consent

GDPR based changes announced by the DVLA, this month, mean that over 2 million drivers will be required to grant new driving licence data permission to their fleet operator. Only by complying with the new rules, which come into effect 25th August 2018, will fleet drivers be properly checked.