Google’s SEO Tools: The Best Way to Understand the Search Engine

Google has always been experimenting with its search algorithms; however, amid all the secrecy, it has always taken the user experience as its top priority. Each algorithm change has taken the SEO professionals a bit further in achieving better search ranking. It all depends on your ability to discover the ways that Google employs while evaluating a website.

Industry still struggling to defend against breaches but getting better at dealing with them according to IISP Survey

23 May 2018: The latest survey from the not-for-profit industry body, the Institute of Information Security Professionals (IISP), shows that over the last three years, those feeling that organizations are getting worse at defending against major cyber security breaches has leapt from 9% to 18%. In contrast, the number of businesses that feel better prepared to respond to and deal with incidents rose from 47% to 66% over the same period.

Study: 85% of IT professionals think their organization's primary IT vendor can improve its service

Customer service is king for IT decision-makers when it comes to the key checklist of what they look for in an IT vendor, according to a new study by Cogeco Peer 1, a global provider of enterprise IT products and services.

The vast majority of respondents (85%) believe that their organization’s most prominent current IT vendor can improve its service, with only 14% stating that they are satisfied with the current service they receive.

How To Create Content For SEO Link Building

If you are familiar with SEO practices then you know how important high-quality content is. In that case, you are also aware that it is no small feat. What you come up with has to be something unique, that one has written before, and it needs to have a strong strategy behind it. Building top-notch and diversified backlinks is extremely beneficial, but the majority of SEO practitioners is well-aware of the dark side of the link building game – the black-hat link building practices.

How to promote your WordPress blog through Instagram?

Modern life cannot thrive without the use of internet now. The dependency we have on the internet today cannot be emphasized enough. From social media to networking to emails, the internet has influenced our lives in a way that is undeniable. Every day with newer technological advancement, it can be said that this trend is here to stay and is only going to increase over time. The advent of the internet in our lives has also given the common man a chance to upgrade his chances of advancement and connectivity with the rest of the world at free of cost and from the comfort of his home.

Digital transformation, or what’s coffee got to do with connected services

The world’s largest food and beverage company is growing its coffee business, and not just through its recent $7.15 billion licensing deal with Starbucks. Nestlé is also brewing up digital initiatives to transform its entire business from bean to cup, starting with sourcing and warehousing, right up to point of sales.

Top 5 Reasons Why Promotional T-Shirts Are an Excellent Marketing Tool for Businesses

Small and big businesses are always on the lookout for the best ways of marketing their businesses. With so many promotional techniques in existence today, using promotional items still remains a top marketing strategy. This is because these items can be used to effectively and quickly spread your ideas to your target market. Branded t-shirts are an excellent way for businesses to market their ideas. Here are the reasons why you should consider printed t-shirts for your marketing campaigns.

Economical to produce

5 Essential Qualities of the Best Online Marketing Companies

Choosing an online marketing agency to assist you in reaching your business sales targets and goals may seem like an uphill task. This is because of the limitless options that are available today. Companies that have hired agencies before will understand that these companies are not created equal. This is why you need to be cautious and hire the right company for your business. Here are essential qualities that good digital marketing companies have.