Content Management

Reasons to Get an Expert to Optimize Your Business Website

In a world where consumers start their shopping by checking online, you want your business to be highly visible. The internet opens up your business not just to local competitors, but also to other global businesses selling your type of products and services. Your focus when it comes to online matters is to have a website that draws in the right target market that will convert into many sales for you.

Top Tips For Naming Your Intranet

Choosing the right name for your intranet can actually have a significant impact on the way your employees utilise and interact with the system.  Just putting your company logo on your platform will inevitably lead to your users calling it ‘the intranet’, which is so uninspiring it will ultimately lead to your company intranet being perceived as just another system your employees have to use.  To really promote the usefulness of the system and drive engagement, your employees need to genuinely want to visit your intranet because they find it informative, fun and inspiring.

Five Ecommerce Platforms to Power Up Your Online Business Walter Moore Thu, 08/09/2018 - 10:10

Selling online has become a norm, from physical products to digital content. Selling on marketplaces like eBay and Amazon is becoming more accessible than ever before. But these intermediaries will have the utmost control over what you can sell and how. Moreover, these platforms can throw you out at any moment. And, they will not be accountable to you in any way when things go south. So, Be cautious.

Episerver named a leader again in the 2018 Gartner Magic Quadrant for Web Content Management RealWire Mon, 08/06/2018 - 08:15

LONDON, UK – 6 August 2018 – Episerver, the company transforming digital experiences, today announced its position in the Leaders quadrant of Gartner’s 2018 “Magic Quadrant for Web Content Management”[1] for the fourth year in a row.

Episerver Named a Visionary in the 2018 Gartner Magic Quadrant for Personalisation Engines

London, UK – July 30, 2018 -- Episerver, the company transforming digital experiences, today announced its recognition as a Visionary in Gartner’s 2018 “Magic Quadrant for Personalisation Engines.”[1] Gartner analysed Episerver among 17 other vendors. The company was placed the furthest on the completeness of vision axis overall. The report, which is the first of its kind from Gartner, states that “marketing leaders can use this research to identify and evaluate personalisation solutions suited to their goals.”

Bluehost or HostGator: Which one is the right choice for your WordPress site?

Hundreds of web hosting providers compete to offer the best hosting services for WordPress. It makes picking the right one for your site challenging unless you are sticking to the most famous names of the hosting world. Bluehost and HostGator are the two top favorites among website owners and blog managers around the globe. In fact, two of the biggest names belong to the same mother company. Most of their services are comparable, but there are a few distinctions that set their services apart.

Five Reasons Why Some Company Intranets Fail

Every company that deploys an intranet solution does so with the best of intentions.  The purpose of any company intranet is to make internal processes smoother within the organization, enabling better communications and efficient management of content.

Whether your organization is looking to provide easier access to resources, improve collaboration and internal comms with employees, or boost engagement and productivity levels, every intranet solution ultimately has objectives to meet.

10 SEO techniques that should never be a part of your website optimization strategy

Unless you have been living under a rock for the last two decades, you have no excuse for not knowing about SEO. In spite of several tries by Google and almost all marketing experts around the globe, SEO is a recurring nightmare for bloggers and e-commerce site owners. Webmasters have been trying to master the art of it ever since targeting keywords became a thing. In the beginning, their tries the efforts of black-hatters thwarted, who would use keyword stuffing and link farming to establish their dominion over the web.

WordPress plugins and how they have been affecting your website performance Charlie Brown Mon, 07/09/2018 - 23:15

WordPress is currently the leader of all CMS platforms with about 30% market share. Millions of websites now run on WordPress. This open-source platform is making the world of web design a better place for everyone. This builder has the power to take care of every user's need and the visitors to each website. It has the simplest backend management and frontend customization options among all open source and closed source CMSs. It is the ease of customization and the simplicity that drives website developers towards WordPress indiscriminately.

Top 4 SEO Tips to Boost Your Business Website’s Visibility on The Web

You probably know how important the internet is for the growth of your small business. It opens up enormous opportunities for you to gain the competitive edge in the marketplace. For this to happen, you need to find ways to improve the online visibility of your business website. This is where search engine optimization (SEO) comes into the picture. It acts as a catalyst in helping your site secure high ranks on the results pages of prominent search engines.