Zachary Amos

Wi-Fi 7 — the latest wireless networking standard — improves upon its predecessor in almost every way. Although it has only been officially released for a few months, industry leaders already consider it a force multiplier for business technologies. How can firms use it to secure success in competitive markets?

E-commerce businesses thrive on client satisfaction, and the returns process is a critical component of that contentment. An inefficient or complicated return experience can result in dissatisfied buyers, negative reviews and a decline in repeat business. Streamlining the procedure is essential to maintaining customer loyalty and operational efficiency. 

Explore practical strategies for optimizing e-commerce returns tailored for business professionals looking to enhance this vital aspect of their operations.

Although social media is one of the best marketing tools, it is also a massive target for cyberattacks and scams. Unfortunately, its popularity entices bad actors. Whether companies use an account to post news, network or market products, they must ensure it doesn’t fall into the wrong hands. What can business leaders and information technology (IT) teams do?

It’s 2024, and the calls for implementing greener initiatives as a business imperative are louder than ever. Consequently, there has been a marked shift in consumer preferences toward brands that demonstrate sustainability principles. Eco-conscious marketing has emerged as a vital part of meeting this obligation and standing out in an increasingly competitive landscape.

This venture can look like any number of things in action — from an eco-friendly product to recyclable materials and purpose-driven practices. The important thing is it stems from a genuine sustainability foundation mixed with the proper techniques to achieve desired outcomes.

Phishing-as-a-Service (PhaaS) has emerged as a significant threat in the cybersecurity landscape. This evolution allows even those with limited technical skills to launch sophisticated phishing attacks, making it easier for cybercriminals to target organizations of all sizes. Understanding PhaaS is crucial for IT professionals because it enables them to anticipate and mitigate these advanced threats.

Retail shrink is a huge and ever-growing issue. While retailers need to act fast to prevent billions of dollars in losses, their current solutions adversely affect shoppers — and may drive them toward e-commerce alternatives. How can companies overcome theft once and for all? 

In today's fast-paced business environment, professionals are constantly bombarded with phone calls, emails and messages. Scam calls have become a growing concern, targeting companies with increasing sophistication. There are many ways to identify them and protect businesses from potential threats.

Recognize Suspicious Caller Behavior

Understanding common scammer tactics is the first step in safeguarding businesses. Here are some typical behaviors organizations should watch out for:

Today’s digital landscape poses significant cybersecurity threats to small- and medium-sized businesses (SMBs). In the past, the castle-and-moat network security model — a protected perimeter to safeguard a company’s information and assets from cybercriminals — was sufficient. However, the rise of remote work and cloud-based applications calls for a zero-trust approach.

Zero trust is typical among larger enterprises and government bodies. Although SMBs can implement it, doing so may seem daunting. The following is an overview of the zero-trust security model, its importance and the steps brands must take to strengthen their online defenses.

Insider threats can be challenging to deal with. Their prominence demands attention, but they can be hard to identify, and businesses don’t want to interrupt people’s work because of false positives. User and entity behavior analytics offers a solution.

What Is Behavior Analytics?

Behavioral analytics is a subset of machine learning focused on identifying how users or devices tend to act. In a security context, that means setting a baseline for normal behavior to detect suspicious activity.

Regulatory compliance is an ever-evolving field for technology professionals. As cybercrime continues to grow, so do standards around acceptable data practices. This is a positive trend concerning cybersecurity and consumer privacy, but it can feel at odds with multicloud environments. Here are ways multicloud challenges regulations and strategies organizations can take to overcome compliance obstacles.