Mobile

When you live your life on the go, you need to be able to access your files when you want, where you want. The ability to access your files while on the move could mean the difference between getting your work done on the train home or spending another late night. Cloud storage also helps you have all your materials when you are making deals, negotiating contracts, or just busying yourself while waiting on your flight, but not all cloud storage options are created equal.

By Nate Cavanaugh, Director of UI Engineering, Liferay

The Google Mobile Friendly Update was launched on April 21^st 2015. The update is designed to address the fact that more and more people are browsing and searching on the web from their mobile devices. According to Google:

Starting April 21, we will be expanding our use of mobile-friendliness as a ranking signal. This change will affect mobile searches in all languages worldwide and will have a significant impact in our search results. Consequently, users will find it easier to get relevant, high quality search results that are optimized for their devices.

When you look at the greatest technological advances of the past several decades, it's clear that software has taken the lead. While hardware continues to improve, get smaller and do more with less, it's software that has enabled feature-rich operating systems that can exist on an interface barely larger than your hand. Hardware has maintained a more or less consistent form. It's no wonder then that many corporations are still painfully in the dark ages when it comes to the increase in the BYOD ecosystem. As the new Apple Watch and other smart watches begin to hit the scene, it's going to become increasingly difficult for network engineers to keep company networks secure.

Summer is upon us and it’s time to run to the beach, take off those layers—and realize you’ve gained a few winter pounds.  But good news! The mobile phone stuck to your keister can help put it back into beach shape.  Mobile apps such as those designed and built by Fueled have been revolutionary in changing the quality and efficiency of our lives, and multiple platforms exist for your different habits and tastes.  Need a buddy to encourage your progress?  A coach to scare and inspire you into shape?

It sound simple, give your employees the opportunity to bring their own devices to work. The company can perhaps be less aggressive in their cyclical replacements of hardware and your employee is happy because they don't have to lug around two devices, theirs and yours. I absolutely like the concept of Bring Your Own Device. But implementing BYOD and benefiting from BYOD isn't so easy. As an IT manager, it scares me that the employee's device may have control over the company's software and device. As an employee, it scares me even more that company's software could control my device and have access to my personal data. At the end of the day, this only goes well if you have established a good BYOD policy for your business.

There are many pro’s and con’s when actioning a Bring Your Own Device to work policy and these effect both employee and employer. When counting the cost of BYOD it is important to recognize both financial and psychological factors:

Productivity vs Stress

When BYOD systems are put in place it has been clearly demonstrated that productivity is increased. According to Cisco, the simple implementation of using a smartphone or tablet that is familiar to the employee leads to better productivity, saving on average 81 minutes of time performing tasks each week.

In Chris Lucas' article, 5 Mobile Marketing Mistakes – and How to Fix Them, he talks about how many marketers approach mobile marketing as an afterthought. Too often marketers make costly mistakes when it comes to mobile that can add up to lost customers. Here is the infographic that accompanies the article showing the top five most egregious mobile marketing mistakes — and how they can be fixed.

This infographic is provided by Formstack. Clicking on the infographic will take you to a fuller size image.

By Chris Lucas, VP of marketing, Formstack

According to a report from Mobile Media Consumption, consumers today spend nearly 60% of their time on the Internet on their mobile devices, as compared to their desktop or laptop computer, tablet and other devices. These findings support what we as modern marketers already know: Mobile marketing is more important today than ever before.

Movius' Successful Global Rollout of CAFÉ Platform Continues with New Customers Now in North & South America, Australia, Europe and Asia