Strategy

How Has On-demand Business Model Become a Successful Strategy for Entrepreneurs?

The on-demand economy is mushrooming and has taken over the conventional business models faster than we thought. The combination of these services with apps has changed our lives in a better way. People no longer need to stand in a queue and wave their hands to stop the bus, Yellow Pages is no longer the only option to find the best restaurants and service professionals nearby. We are just a tap away from ordering groceries and our favorite meals at our doorsteps.

A value of business cards and banners for promoting your new business

In these modern times, when it seems as if the whole life has gone online, there is one frequent question every business owner returns to - have business cards and banners kept their value in today’s marketing campaigns? In this sea of a vast and ever-growing competition, it has become very hard to promote your business in the right way in order to stand out.

How to Choose the Right Candidate for the Job

Regardless of the size of your company or the industry you’re in, the single most valuable asset you have are the people who work for you. Knowing that your company is in good hands while you’re out and about is invaluable, and having a solid, reliable team is the only way to ensure this. So, it comes as no surprise that hiring employees becomes one of the most important tasks you’re going to have to deal with.

Why Buying, Not Building, a Business Makes More Sense Kayleigh Alexandra Sun, 08/12/2018 - 21:17

Many people like the idea of launching their own business and leaving the 9-to-5 behind to become their own boss. But you don’t need to come up with a revolutionary idea to start your own business. You don’t even need to start anything if you don’t want to.

Instead, the best option might be to buy an existing business.

Five Reasons Why Some Company Intranets Fail

Every company that deploys an intranet solution does so with the best of intentions.  The purpose of any company intranet is to make internal processes smoother within the organization, enabling better communications and efficient management of content.

Whether your organization is looking to provide easier access to resources, improve collaboration and internal comms with employees, or boost engagement and productivity levels, every intranet solution ultimately has objectives to meet.

Branding Strategies that are Trending in 2018

Brands and brand consciousness are the two things which will always be in the discussion. That’s because however against or skeptic you may be about a brand or selection of a brand, it’s their presence only, which creates a benchmark for ideal comparison of quality between different products or services. Therefore, companies would always strive to stay ahead in branding to make their mark in the minds of consumers. The most noticeable trends seen in companies for branding in 2018, which are inspiring for the newcomers as well, are discussed below.

Experimental marketing agencies are here for the long run -Adopt it for your business

Experiential marketing has been around for about two decades. Naysayers have considered it to be a buzzword and they have expected it to exit stage left more than once in the past. However, it has held its limelight quite gracefully due to the immersive experience it offers the target audience. Earlier, it was an extra on the sets of conventional marketing, in case the team had some leftover moolah. Neither was it a part of the main cast nor did it contribute significantly to the final box office profits. It has taken over two decades to change that. It was gradual but essential.

Winners of the 2018 North American Employee Engagement Awards Announced Real Wire Fri, 06/08/2018 - 09:46

Chicago - June 08, 2018 - The winners of the North American Employee Engagement Awards, in association with Maritz Motivation Solutions, are announced today. Presented at the ‘sold-out’ North American Employee Engagement Conference in Chicago yesterday, the Employee Engagement Awards honour those organizations that put workforce engagement at the heart of their business strategy. This year’s winners demonstrate that Employee Engagement is now central to organizations in almost every field of endeavour.

What Are the Warning Signs of an Insolvent Company? David Koller Mon, 04/16/2018 - 07:00

If you are a business owner or a CEO of a business, you may get carried away with your day-to-day tasks and fail to see the big picture. If most of your daily work is focused on patching things up, this means that you are coping, rather than existing as a sustainable business. Coping for too long could get you in a place where you never wanted to be. Constantly monitor for the signs of insolvency and reconsider your strategy in order to save your business.