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Bryan Ruby: Winter Blogging is Coming

Summer is a distraction. While promises of consistent blogging are easy to make here in South Dakota when temperatures are below freezing, the true test of a blogger is spending time in front of the computer when the warm sunny skies of summer are on us. The successful blogger is one that posts consistently and routinely throughout the year. The ideal blogger puts the readers first before himself or herself. Regular readers of my blog already know this but for the record let me state it anyway, I'm not that blogger.

Choosing Between Native App & Hybrid App – An Overview

The dependence on smartphones is emerging day by day. As a result, software developers do not miss any chance to develop mobile apps for varied applications and offer those to users. The industry of mobile apps is mainly based on rapid development in the IoT market as it enables taking hold of more information that is utilized to optimize and improve the application features used by end-users.

Fraud alert: Popular video app Snaptube needs careful watching

London, October 17th, 2019 – Snaptube, a popular Android smartphone video app which claims some 40 million users, has been caught making millions of suspicious transactions without the knowledge of its users. The Snaptube app features the same piece of developer software code, Mango SDK, that was at the center of the Vidmate expose earlier this year - when another popular video app from a Chinese developer was found to be conducting mass scale advertising and premium services’ subscription fraud. Snaptube also displays a common traffic pattern and similar URLs and domains as those reported with Vidmate.

Six Seasonal Subjects for Retail Marketers

A Christmas Guide to Smart Marketing Tactics from Go Inspire Group

(Leicester, 17 October 2019) As the 2019 run-up to Christmas gains momentum for retailers, marketing professionals are faced with an unusually difficult environment. Political uncertainties are likely to affect consumer spending during this all-important time of year for retail annual profitability. On top of this, murmurings about the threat of a global recession may also suppress the usual seasonal generosity of gift-giving.

Cornerstone OnDemand Holds Strategic Leader Position For Fifth Consecutive Year in Fosway 9-Grid™ for Talent Management

London – 17 October 2019 – Cornerstone OnDemand, Inc. (NASDAQ: CSOD), a global leader in cloud-based learning, talent management and emerging talent experience software, today has been recognised for the fifth year running as a Strategic Leader in the October 2019 Fosway 9-Grid™ for Talent Management.

Cornerstone OnDemand also features in the new 2019 Fosway 9-Grid™ for Cloud HCM, maintaining its position as Core Challenger with a strong future trajectory.

German software USU Valuemation classified as a "Leader" by American analysts

Möglingen, Germany, October 16, 2019 – USU was among the selected companies that Forrester Research, the American analyst firm, has invited to participate in The Forrester Wave™: Enterprise Service Management, Q4 2019. USU Valuemation was ranked in the highest possible category as a “Leader”.

ThoughtRiver’s AI platform powers PwC’s New Law Offering

·         PwC to enter LawTech in collaboration with ThoughtRiver

·         First product to launch in Q1 of 2020

·         Internal tests show time savings of 1/3 for general counsels

London, UK. 16 October, 2019: ThoughtRiver, the market leader in intelligent legal pre-screening, has announced that its core platform, which standardises the interpretation and review of legal contracts, is to be used in a broader technology play that represents a significant investment by PwC.

techUK launches study asking, “What does B2B Tech Sales need from Marketing in 2020?”

Take part in the survey here: https://www.surveymonkey.co.uk/r/b2btechsales

London 16 October, 2019: techUK, Champion Communications and Pure Potential have partnered to launch a study investigating the ways in which marketing can be of greater value to sales and business development in business-to-business technology companies. The first part of this research is a survey of business development executives, to develop a greater understanding of what sales teams really need from marketing to enable them to complete their jobs more effectively. This will be followed by a report and a series of workshops to explore the findings.