Raul Harman

First Name
Raul
Last Name
Harman

Member for

1 year 6 months
About

My name is Raul, editor in chief at Technivorz blog. I have a lot to say about innovations in all aspects of digital technology and online marketing.

Latest Posts

Important Reasons Why Infographics are Crucial in Content Marketing

The online world is one colorful, versatile palette of content formats. Different businesses rely on a range of content kinds to appeal to their target audience and to differentiate themselves from their competitors, so you see brands post social media polls to drive engagement, sponsored posts to gain more visibility, Instagram imagery to inspire their followers, and YouTube tutorials to educate their audience. Of course, the relevance of the written word never wanes, so businesses still religiously stick to their blog-posting schedules. However, what is the relevance of infographics on this wide spectrum of content formats?

5 Cost-Effective Ways to Ensure Data Security for Your Business

Cybersecurity is a big issue nowadays for companies of all sizes, simply due to the sheer number of active web users in the modern online world. The more companies are expanding into digital marketplaces to reach the online consumer base, the higher the probability of cyber-attacks and nefarious online activity becomes. This should come as no surprise, especially considering the fact that nine in ten cybersecurity leaders are concerned about the sharp and sudden rise of cybersecurity threats in the current digital climate. 

The Ultimate Guide to Writing Epic Content That Will Go Viral Raul Harman Thu, 10/24/2019 - 21:25

When you think about some of the most globally shared content this year or the year before, it may seem as if the whole thing is random. Ok, some funny stunt made by a cat may have been accidental but when we are speaking about writing content, you will soon learn that the process is not random and that it takes effort and creativity to achieve your content to go viral. But this also means that it can be done, instead of accrediting each viral success to luck. To help get you moving in the right direction, here is a guide to making your content so grand that it goes viral. 

5 Tips to Secure Your Mobile Development Strategy

Although all predictions carry a dosage of unreliability in them, it can be said with high certainty that businesses will be increasingly mobile-oriented. It is not difficult to deduce why – by observing people around us as well as our own behavior, we can see that we use smartphones for everything from communication and searching for data to shopping.

These portable items rarely leave our sight so to approach the customers, businesses need to find their way to their many mobile apps. With that in mind, here are a few tips to help you choose the right steps for devising a successful mobile development strategy.  

The Importance of Design in Storytelling Raul Harman Wed, 09/18/2019 - 06:40

Storytelling is in our genes. It’s how we share experiences with others, as we all have similar yet different stories to tell – common ground for understanding each other and forging meaningful bonds and connections. 

Because of these reasons, storytelling has been a part of branding for decades but started gaining true recognition with the advancement of technology and the internet as well as with inbound marketing taking over. It’s what made design matter even more, helping the business create a unique story, with your customers and your own brand being the main characters.  

Cloud Migration: How and Why Business Is Moving to the Cloud Raul Harman Wed, 08/14/2019 - 07:09

The number of businesses migrating to the cloud is constantly growing. According to the 2019 research study by the Cloud Security Alliance, 69% of enterprises are moving business-critical information to the cloud. 

Statistics also say that 81% of businesses are using multi-cloud solutions. The recent State of the Cloud report claims that companies use approximately 5 cloud environments, while some greater enterprises invest in even more complex cloud infrastructures.

Things to Know Before Opening a SaaS Business

As we live in an ever more digitalized world there are only a few business ideas that have the potential to gain as much traction as Software as a Service business. After all the demands for these types of businesses shows no signs of slowing down in the next couple of years and, if you know what you are doing, you can make very good money from it. With that being said, opening and running a SaaS business can be a bit different and more challenging than running other traditional businesses So, to help you out, today we are going to take a look at a few things you should know before opening a SaaS business. 

4 Key Steps in Creating an Effective Social Media Marketing Strategy

When talking about marketing strategies, social media platforms have become an integral channel form marketing promotions and campaigns. Nowadays, every business that operates in the online market leverages social media networks in one way or another.

That’s not surprising, considering that social media is one of the most efficient ways for companies of all sizes to promote themselves, their offers, as well as reach out to their target audience in a meaningful way. However, social media networks might be convenient and reliable for your marketing campaign, but they are in no way easy to master.

How to Plan an Inbound Marketing Strategy for Ecommerce

Every once in a while, it is good to freshen up your marketing strategy to make sure that your brand’s message is conveyed loud and clear and that you have a steady flow of both revenue and new customers. In this domain, the inbound marketing is taking precedence over the outbound since people are growing tired of being exposed to a huge amount of uninteresting content wrapped in crude calls to buy something they don’t even want.

Tips to Help You Skyrocket Your Ecommerce Sales this Year

If there is an industry that’s getting more competitive with each passing year, then it’s got to be Ecommerce. After all, an industry that’s going to be worth more than 4.88 trillion US dollars by the year 2021 is only going to get exponentially more competitive as the years go by due to the sheer lucrative appeal of the market. And you can bet that every aspiring and established Ecommerce leader in the business will want to snag a sizable piece of that financial cake.