Goodwill is running out for retail during COVID-19, says new research
San Francisco, USA. 29th September, 2020: More than half of the public expects customer service to be ‘back to normal’, despite disruption caused by COVID-19, according to research by gig customer experience platform Limitless. 51% of 400 respondents surveyed felt that customer service should be back to normal efficiency and quality levels - compared to 75% who were prepared to make allowances for brands earlier in the year.
The research comes as brands begin the countdown to the busiest shopping period of the year, beginning with Black Friday (November 27th) and Cyber Monday, (November 30th) as well as the peak Christmas 2020 holiday shopping and January 2021 sale season.