Content Management https://www.socpub.com/ en Important Reasons Why Infographics are Crucial in Content Marketing https://www.socpub.com/articles/important-reasons-why-infographics-are-crucial-content-marketing-16804 <article data-history-node-id="16804" role="article" about="/articles/important-reasons-why-infographics-are-crucial-content-marketing-16804" class="node node--type-mt-post node--promoted node--view-mode-teaser clearfix"> <div class="node-content"> <div class="teaser-image-wrapper"> <div class="field field--name-field-image field--type-image field--label-hidden field__items"> <div class="images-container clearfix"> <div class="image-preview clearfix"> <div class="image-wrapper clearfix"> <div class="field__item"> <a class="image-popup overlayed" href="/articles/important-reasons-why-infographics-are-crucial-content-marketing-16804"><img src="/sites/default/files/styles/medium/public/images-2019/statistics-3411473_1280.jpg?itok=XxP_C77i" width="480" height="319" alt="infographics" typeof="foaf:Image" class="image-style-medium" /> <span class="overlay"><i class="fa fa-plus"></i></span></a> </div> </div> </div> </div> </div> </div> <header> <h2 class="node__title title"> <a href="/articles/important-reasons-why-infographics-are-crucial-content-marketing-16804" rel="bookmark"><span class="field field--name-title field--type-string field--label-hidden">Important Reasons Why Infographics are Crucial in Content Marketing</span> </a> </h2> <div class="node__meta"> <span class="user-picture"> <article typeof="schema:Person" about="/users/raulharman" class="profile"> <div class="field field--name-user-picture field--type-image field--label-hidden field__item"> <a href="/users/raulharman" hreflang="en"><img src="/sites/default/files/styles/thumbnail/public/pictures/bio2.jpg?itok=Z0ehJL2K" width="100" height="100" alt="Profile picture for user RaulHarman" typeof="foaf:Image" class="image-style-thumbnail" /> </a> </div> </article> </span> <span class="post-info"> <span>5 days ago</span> <span>By <span class="field field--name-uid field--type-entity-reference field--label-hidden"><a title="View user profile." href="/users/raulharman" lang="" about="/users/raulharman" typeof="schema:Person" property="schema:name" datatype="" class="username">Raul Harman</a></span> </span> </span> </div> </header> <div class="node__content clearfix"> <div class="with-image"> <div class="clearfix text-formatted field field--name-body field--type-text-with-summary field--label-hidden field__item"><p dir="ltr">The online world is one colorful, versatile palette of content formats. Different businesses rely on a range of content kinds to appeal to their target audience and to differentiate themselves from their competitors, so you see brands post social media polls to drive engagement, sponsored posts to gain more visibility, Instagram imagery to inspire their followers, and YouTube tutorials to educate their audience. Of course, the relevance of the written word never wanes, so businesses still religiously stick to their blog-posting schedules. However, what is the relevance of infographics on this wide spectrum of content formats?</p></div> </div> <div class="node__links"> <ul class="links inline"><li class="node-readmore"><a href="/articles/important-reasons-why-infographics-are-crucial-content-marketing-16804" rel="tag" title="Important Reasons Why Infographics are Crucial in Content Marketing" hreflang="en">Read more<span class="visually-hidden"> about Important Reasons Why Infographics are Crucial in Content Marketing</span></a></li><li class="disqus-comments-num"><a href="/articles/important-reasons-why-infographics-are-crucial-content-marketing-16804#disqus_thread" data-disqus-identifier="node/16804" hreflang="en">Comments</a></li></ul> </div> </div> </div> </article> Fri, 06 Dec 2019 12:58:32 +0000 Raul Harman 16804 at https://www.socpub.com 12 Additions You Should Make to Your Business Site https://www.socpub.com/articles/12-additions-you-should-make-your-business-site-16768 <article data-history-node-id="16768" role="article" about="/articles/12-additions-you-should-make-your-business-site-16768" class="node node--type-mt-post node--promoted node--view-mode-teaser clearfix"> <div class="node-content"> <div class="teaser-image-wrapper"> <div class="field field--name-field-image field--type-image field--label-hidden field__items"> <div class="images-container clearfix"> <div class="image-preview clearfix"> <div class="image-wrapper clearfix"> <div class="field__item"> <a class="image-popup overlayed" href="/articles/12-additions-you-should-make-your-business-site-16768"><img src="/sites/default/files/styles/medium/public/images-2019/asos.jpg?itok=H6Ev97WU" width="480" height="319" alt="header image" typeof="foaf:Image" class="image-style-medium" /> <span class="overlay"><i class="fa fa-plus"></i></span></a> </div> </div> </div> </div> </div> </div> <header> <h2 class="node__title title"> <a href="/articles/12-additions-you-should-make-your-business-site-16768" rel="bookmark"><span class="field field--name-title field--type-string field--label-hidden">12 Additions You Should Make to Your Business Site</span> </a> </h2> <div class="node__meta"> <span class="user-picture"> <article typeof="schema:Person" about="/users/lexie-lu" class="profile"> <div class="field field--name-user-picture field--type-image field--label-hidden field__item"> <a href="/users/lexie-lu" hreflang="en"><img src="/sites/default/files/styles/thumbnail/public/pictures/Lexie.jpg?itok=MYXJ_0Eg" width="100" height="100" alt="Profile picture for user Lexie Lu" typeof="foaf:Image" class="image-style-thumbnail" /> </a> </div> </article> </span> <span class="post-info"> <span>3 weeks ago</span> <span>By <span class="field field--name-uid field--type-entity-reference field--label-hidden"><a title="View user profile." href="/users/lexie-lu" lang="" about="/users/lexie-lu" typeof="schema:Person" property="schema:name" datatype="" class="username">Lexie Lu</a></span> </span> </span> </div> </header> <div class="node__content clearfix"> <div class="with-image"> <div class="clearfix text-formatted field field--name-body field--type-text-with-summary field--label-hidden field__item"><p>Have you ever visited a website that created a strong impression and made you want to return again? What is that special formula that makes one site appealing and another boring? A basic website includes some features you'll see over and over again. You can expect a navigation bar, a footer and content. However, you can make a number of simple additions to a business website that enhance the user experience (UX) and help your site stand out from the competition.</p></div> </div> <div class="node__links"> <ul class="links inline"><li class="node-readmore"><a href="/articles/12-additions-you-should-make-your-business-site-16768" rel="tag" title="12 Additions You Should Make to Your Business Site" hreflang="en">Read more<span class="visually-hidden"> about 12 Additions You Should Make to Your Business Site</span></a></li><li class="disqus-comments-num"><a href="/articles/12-additions-you-should-make-your-business-site-16768#disqus_thread" data-disqus-identifier="node/16768" hreflang="en">Comments</a></li></ul> </div> </div> </div> </article> Fri, 15 Nov 2019 14:27:34 +0000 Lexie Lu 16768 at https://www.socpub.com Rallying cry needed to beat CX slump https://www.socpub.com/articles/rallying-cry-needed-beat-cx-slump-16759 <article data-history-node-id="16759" role="article" about="/articles/rallying-cry-needed-beat-cx-slump-16759" class="node node--type-mt-post node--promoted node--view-mode-teaser clearfix"> <div class="node-content"> <header> <h2 class="node__title title"> <a href="/articles/rallying-cry-needed-beat-cx-slump-16759" rel="bookmark"><span class="field field--name-title field--type-string field--label-hidden">Rallying cry needed to beat CX slump</span> </a> </h2> <div class="node__meta"> <span class="user-picture"> <article typeof="schema:Person" about="/users/real-wire" class="profile"> <div class="field field--name-user-picture field--type-image field--label-hidden field__item"> <a href="/users/real-wire" hreflang="en"><img src="/sites/default/files/styles/thumbnail/public/pictures/picture-142-1481653695.png?itok=rXpCli1b" width="100" height="100" alt="Profile picture for user RealWire" typeof="foaf:Image" class="image-style-thumbnail" /> </a> </div> </article> </span> <span class="post-info"> <span>4 weeks ago</span> <span>By <span class="field field--name-uid field--type-entity-reference field--label-hidden"><a title="View user profile." href="/users/real-wire" lang="" about="/users/real-wire" typeof="schema:Person" property="schema:name" datatype="" class="username">Real Wire</a></span> </span> </span> </div> </header> <div class="node__content clearfix"> <div class="without-image"> <div class="clearfix text-formatted field field--name-body field--type-text-with-summary field--label-hidden field__item"><p><strong>New York, NY</strong>: <strong>12 November 2019 - </strong>The gap between Customer Experience (CX) Leaders and Laggards is widening according to the newly published State of Customer Experience 2019 report. Many Customer Experience teams are struggling to prove the value of their programs, and investment is being threatened. The results of the survey indicate that in order to reverse the trend practitioners need to embrace both CX evolution and CX revolution.</p></div> </div> <div class="node__links"> <ul class="links inline"><li class="node-readmore"><a href="/articles/rallying-cry-needed-beat-cx-slump-16759" rel="tag" title="Rallying cry needed to beat CX slump" hreflang="en">Read more<span class="visually-hidden"> about Rallying cry needed to beat CX slump</span></a></li><li class="disqus-comments-num"><a href="/articles/rallying-cry-needed-beat-cx-slump-16759#disqus_thread" data-disqus-identifier="node/16759" hreflang="en">Comments</a></li></ul> </div> </div> </div> </article> Tue, 12 Nov 2019 10:55:10 +0000 Real Wire 16759 at https://www.socpub.com The Ultimate Guide to Writing Epic Content That Will Go Viral https://www.socpub.com/articles/ultimate-guide-writing-epic-content-will-go-viral-16726 <article data-history-node-id="16726" role="article" about="/articles/ultimate-guide-writing-epic-content-will-go-viral-16726" class="node node--type-mt-post node--promoted node--view-mode-teaser clearfix"> <div class="node-content"> <header> <h2 class="node__title title"> <a href="/articles/ultimate-guide-writing-epic-content-will-go-viral-16726" rel="bookmark"><span class="field field--name-title field--type-string field--label-hidden">The Ultimate Guide to Writing Epic Content That Will Go Viral</span> </a> </h2> <div class="node__meta"> <span class="user-picture"> <article typeof="schema:Person" about="/users/raulharman" class="profile"> <div class="field field--name-user-picture field--type-image field--label-hidden field__item"> <a href="/users/raulharman" hreflang="en"><img src="/sites/default/files/styles/thumbnail/public/pictures/bio2.jpg?itok=Z0ehJL2K" width="100" height="100" alt="Profile picture for user RaulHarman" typeof="foaf:Image" class="image-style-thumbnail" /> </a> </div> </article> </span> <span class="post-info"> <span>1 month ago</span> <span>By <span class="field field--name-uid field--type-entity-reference field--label-hidden"><a title="View user profile." href="/users/raulharman" lang="" about="/users/raulharman" typeof="schema:Person" property="schema:name" datatype="" class="username">Raul Harman</a></span> </span> </span> </div> </header> <div class="node__content clearfix"> <div class="without-image"> <div class="clearfix text-formatted field field--name-body field--type-text-with-summary field--label-hidden field__item"><p dir="ltr">When you think about some of the most globally shared content this year or the year before, it may seem as if the whole thing is random. Ok, some funny stunt made by a cat may have been accidental but when we are speaking about writing content, you will soon learn that the process is not random and that it takes effort and creativity to achieve your content to go viral. But this also means that it can be done, instead of accrediting each viral success to luck. To help get you moving in the right direction, here is a guide to making your content so grand that it goes viral. </p></div> </div> <div class="node__links"> <ul class="links inline"><li class="node-readmore"><a href="/articles/ultimate-guide-writing-epic-content-will-go-viral-16726" rel="tag" title="The Ultimate Guide to Writing Epic Content That Will Go Viral" hreflang="en">Read more<span class="visually-hidden"> about The Ultimate Guide to Writing Epic Content That Will Go Viral</span></a></li><li class="disqus-comments-num"><a href="/articles/ultimate-guide-writing-epic-content-will-go-viral-16726#disqus_thread" data-disqus-identifier="node/16726" hreflang="en">Comments</a></li></ul> </div> </div> </div> </article> Fri, 25 Oct 2019 02:25:55 +0000 Raul Harman 16726 at https://www.socpub.com WordPress.com Premium Plan now offering Google Analytics https://www.socpub.com/articles/wordpresscom-premium-plan-now-offering-google-analytics-16725 <article data-history-node-id="16725" role="article" about="/articles/wordpresscom-premium-plan-now-offering-google-analytics-16725" class="node node--type-mt-post node--promoted node--view-mode-teaser clearfix"> <div class="node-content"> <div class="teaser-image-wrapper"> <div class="field field--name-field-image field--type-image field--label-hidden field__items"> <div class="images-container clearfix"> <div class="image-preview clearfix"> <div class="image-wrapper clearfix"> <div class="field__item"> <a class="image-popup overlayed" href="/articles/wordpresscom-premium-plan-now-offering-google-analytics-16725"><img src="/sites/default/files/styles/medium/public/images-2019/GoogleAnalyticsinWordPress.PNG?itok=ofIpe2cV" width="480" height="319" alt="Google Analytics in WordPress" typeof="foaf:Image" class="image-style-medium" /> <span class="overlay"><i class="fa fa-plus"></i></span></a> </div> </div> </div> </div> </div> </div> <header> <h2 class="node__title title"> <a href="/articles/wordpresscom-premium-plan-now-offering-google-analytics-16725" rel="bookmark"><span class="field field--name-title field--type-string field--label-hidden">WordPress.com Premium Plan now offering Google Analytics</span> </a> </h2> <div class="node__meta"> <span class="user-picture"> <article typeof="schema:Person" about="/users/bryan-ruby" class="profile"> <div class="field field--name-user-picture field--type-image field--label-hidden field__item"> <a href="/users/bryan-ruby" hreflang="en"><img src="/sites/default/files/styles/thumbnail/public/pictures/Bryan17_400x400.jpg?itok=ayxsROx3" width="100" height="100" alt="Profile picture for user Bryan Ruby" typeof="foaf:Image" class="image-style-thumbnail" /> </a> </div> </article> </span> <span class="post-info"> <span>1 month ago</span> <span>By <span class="field field--name-uid field--type-entity-reference field--label-hidden"><a title="View user profile." href="/users/bryan-ruby" lang="" about="/users/bryan-ruby" typeof="schema:Person" property="schema:name" datatype="" class="username">Bryan Ruby</a></span> </span> </span> </div> </header> <div class="node__content clearfix"> <div class="with-image"> <div class="clearfix text-formatted field field--name-body field--type-text-with-summary field--label-hidden field__item"><p>After years of maintaining and hosting my own WordPress and Drupal sites myself, last year I decided to give WordPress.com a trial run for one of my websites. I opted to subscribe to WP's Premium plan over their Business plan. The initial quantity of content for my website was low and I could not justify the higher cost of the Business plan for this site.</p></div> </div> <div class="node__links"> <ul class="links inline"><li class="node-readmore"><a href="/articles/wordpresscom-premium-plan-now-offering-google-analytics-16725" rel="tag" title="WordPress.com Premium Plan now offering Google Analytics" hreflang="en">Read more<span class="visually-hidden"> about WordPress.com Premium Plan now offering Google Analytics</span></a></li><li class="disqus-comments-num"><a href="/articles/wordpresscom-premium-plan-now-offering-google-analytics-16725#disqus_thread" data-disqus-identifier="node/16725" hreflang="en">Comments</a></li></ul> </div> </div> </div> </article> Thu, 24 Oct 2019 11:44:09 +0000 Bryan Ruby 16725 at https://www.socpub.com Six Seasonal Subjects for Retail Marketers https://www.socpub.com/articles/six-seasonal-subjects-retail-marketers-16709 <article data-history-node-id="16709" role="article" about="/articles/six-seasonal-subjects-retail-marketers-16709" class="node node--type-mt-post node--view-mode-teaser clearfix"> <div class="node-content"> <header> <h2 class="node__title title"> <a href="/articles/six-seasonal-subjects-retail-marketers-16709" rel="bookmark"><span class="field field--name-title field--type-string field--label-hidden">Six Seasonal Subjects for Retail Marketers</span> </a> </h2> <div class="node__meta"> <span class="user-picture"> <article typeof="schema:Person" about="/users/real-wire" class="profile"> <div class="field field--name-user-picture field--type-image field--label-hidden field__item"> <a href="/users/real-wire" hreflang="en"><img src="/sites/default/files/styles/thumbnail/public/pictures/picture-142-1481653695.png?itok=rXpCli1b" width="100" height="100" alt="Profile picture for user RealWire" typeof="foaf:Image" class="image-style-thumbnail" /> </a> </div> </article> </span> <span class="post-info"> <span>1 month ago</span> <span>By <span class="field field--name-uid field--type-entity-reference field--label-hidden"><a title="View user profile." href="/users/real-wire" lang="" about="/users/real-wire" typeof="schema:Person" property="schema:name" datatype="" class="username">Real Wire</a></span> </span> </span> </div> </header> <div class="node__content clearfix"> <div class="without-image"> <div class="clearfix text-formatted field field--name-body field--type-text-with-summary field--label-hidden field__item"><p><em>A Christmas Guide to Smart Marketing Tactics from Go Inspire Group</em></p> <p><strong>(Leicester, 17 October 2019)</strong> As the 2019 run-up to Christmas gains momentum for retailers, marketing professionals are faced with an unusually difficult environment. Political uncertainties are likely to affect consumer spending during this all-important time of year for retail annual profitability. On top of this, murmurings about the threat of a global recession may also suppress the usual seasonal generosity of gift-giving.</p></div> </div> <div class="node__links"> <ul class="links inline"><li class="node-readmore"><a href="/articles/six-seasonal-subjects-retail-marketers-16709" rel="tag" title="Six Seasonal Subjects for Retail Marketers" hreflang="en">Read more<span class="visually-hidden"> about Six Seasonal Subjects for Retail Marketers</span></a></li><li class="disqus-comments-num"><a href="/articles/six-seasonal-subjects-retail-marketers-16709#disqus_thread" data-disqus-identifier="node/16709" hreflang="en">Comments</a></li></ul> </div> </div> </div> </article> Thu, 17 Oct 2019 14:13:56 +0000 Real Wire 16709 at https://www.socpub.com How to Create a Website for Visitor Intent https://www.socpub.com/articles/how-create-website-visitor-intent-16666 <article data-history-node-id="16666" role="article" about="/articles/how-create-website-visitor-intent-16666" class="node node--type-mt-post node--promoted node--view-mode-teaser clearfix"> <div class="node-content"> <div class="teaser-image-wrapper"> <div class="field field--name-field-image field--type-image field--label-hidden field__items"> <div class="images-container clearfix"> <div class="image-preview clearfix"> <div class="image-wrapper clearfix"> <div class="field__item"> <a class="image-popup overlayed" href="/articles/how-create-website-visitor-intent-16666"><img src="/sites/default/files/styles/medium/public/images-2019/threeriversrunningcompany.jpg?itok=WB9alhbE" width="480" height="319" alt="three-rivers-image" typeof="foaf:Image" class="image-style-medium" /> <span class="overlay"><i class="fa fa-plus"></i></span></a> </div> </div> </div> </div> </div> </div> <header> <h2 class="node__title title"> <a href="/articles/how-create-website-visitor-intent-16666" rel="bookmark"><span class="field field--name-title field--type-string field--label-hidden">How to Create a Website for Visitor Intent</span> </a> </h2> <div class="node__meta"> <span class="user-picture"> <article typeof="schema:Person" about="/users/lexie-lu" class="profile"> <div class="field field--name-user-picture field--type-image field--label-hidden field__item"> <a href="/users/lexie-lu" hreflang="en"><img src="/sites/default/files/styles/thumbnail/public/pictures/Lexie.jpg?itok=MYXJ_0Eg" width="100" height="100" alt="Profile picture for user Lexie Lu" typeof="foaf:Image" class="image-style-thumbnail" /> </a> </div> </article> </span> <span class="post-info"> <span>2 months ago</span> <span>By <span class="field field--name-uid field--type-entity-reference field--label-hidden"><a title="View user profile." href="/users/lexie-lu" lang="" about="/users/lexie-lu" typeof="schema:Person" property="schema:name" datatype="" class="username">Lexie Lu</a></span> </span> </span> </div> </header> <div class="node__content clearfix"> <div class="with-image"> <div class="clearfix text-formatted field field--name-body field--type-text-with-summary field--label-hidden field__item"><p>Do people land on your website and instantly bounce away? If conversion rates are low, you may be lacking a key ingredient — visitor intent. To meet user needs and stand out from competitors, understand why your audience seeks you out in the first place. People are attracted to websites for a variety of reasons, and it's essential to address them all.</p></div> </div> <div class="node__links"> <ul class="links inline"><li class="node-readmore"><a href="/articles/how-create-website-visitor-intent-16666" rel="tag" title="How to Create a Website for Visitor Intent" hreflang="en">Read more<span class="visually-hidden"> about How to Create a Website for Visitor Intent</span></a></li><li class="disqus-comments-num"><a href="/articles/how-create-website-visitor-intent-16666#disqus_thread" data-disqus-identifier="node/16666" hreflang="en">Comments</a></li></ul> </div> </div> </div> </article> Wed, 25 Sep 2019 12:11:20 +0000 Lexie Lu 16666 at https://www.socpub.com Episerver Survey: Over One-Third of B2Bs Plan to Invest in Personalized Content in 2020 https://www.socpub.com/articles/episerver-survey-over-one-third-b2bs-plan-invest-personalized-content-2020-16661 <article data-history-node-id="16661" role="article" about="/articles/episerver-survey-over-one-third-b2bs-plan-invest-personalized-content-2020-16661" class="node node--type-mt-post node--promoted node--view-mode-teaser clearfix"> <div class="node-content"> <header> <h2 class="node__title title"> <a href="/articles/episerver-survey-over-one-third-b2bs-plan-invest-personalized-content-2020-16661" rel="bookmark"><span class="field field--name-title field--type-string field--label-hidden">Episerver Survey: Over One-Third of B2Bs Plan to Invest in Personalized Content in 2020</span> </a> </h2> <div class="node__meta"> <span class="user-picture"> <article typeof="schema:Person" about="/users/real-wire" class="profile"> <div class="field field--name-user-picture field--type-image field--label-hidden field__item"> <a href="/users/real-wire" hreflang="en"><img src="/sites/default/files/styles/thumbnail/public/pictures/picture-142-1481653695.png?itok=rXpCli1b" width="100" height="100" alt="Profile picture for user RealWire" typeof="foaf:Image" class="image-style-thumbnail" /> </a> </div> </article> </span> <span class="post-info"> <span>2 months ago</span> <span>By <span class="field field--name-uid field--type-entity-reference field--label-hidden"><a title="View user profile." href="/users/real-wire" lang="" about="/users/real-wire" typeof="schema:Person" property="schema:name" datatype="" class="username">Real Wire</a></span> </span> </span> </div> </header> <div class="node__content clearfix"> <div class="without-image"> <div class="clearfix text-formatted field field--name-body field--type-text-with-summary field--label-hidden field__item"><p>Nearly nine in ten (84%) of B2B decision-makers say increasing digital expectations from customers or partners is their top external threat according to a new survey from <a href="https://www.episerver.com/">Episerver</a>™, the company transforming digital experiences. In the face of these rising expectations, B2B leaders look to automate marketing, ordering and personalization with the help of artificial intelligence and key technology investments.</p></div> </div> <div class="node__links"> <ul class="links inline"><li class="node-readmore"><a href="/articles/episerver-survey-over-one-third-b2bs-plan-invest-personalized-content-2020-16661" rel="tag" title="Episerver Survey: Over One-Third of B2Bs Plan to Invest in Personalized Content in 2020" hreflang="en">Read more<span class="visually-hidden"> about Episerver Survey: Over One-Third of B2Bs Plan to Invest in Personalized Content in 2020</span></a></li><li class="disqus-comments-num"><a href="/articles/episerver-survey-over-one-third-b2bs-plan-invest-personalized-content-2020-16661#disqus_thread" data-disqus-identifier="node/16661" hreflang="en">Comments</a></li></ul> </div> </div> </div> </article> Tue, 24 Sep 2019 12:33:35 +0000 Real Wire 16661 at https://www.socpub.com The Importance of Design in Storytelling https://www.socpub.com/articles/importance-design-storytelling-16647 <article data-history-node-id="16647" role="article" about="/articles/importance-design-storytelling-16647" class="node node--type-mt-post node--promoted node--view-mode-teaser clearfix"> <div class="node-content"> <div class="teaser-image-wrapper"> <div class="field field--name-field-image field--type-image field--label-hidden field__items"> <div class="images-container clearfix"> <div class="image-preview clearfix"> <div class="image-wrapper clearfix"> <div class="field__item"> <a class="image-popup overlayed" href="/articles/importance-design-storytelling-16647"><img src="/sites/default/files/styles/medium/public/images-2019/webdesign-3411373_1280.jpg?itok=TVl7pJtG" width="480" height="319" alt="Design in Storytelling" title="Design in Storytelling" typeof="foaf:Image" class="image-style-medium" /> <span class="overlay"><i class="fa fa-plus"></i></span></a> </div> </div> </div> </div> </div> </div> <header> <h2 class="node__title title"> <a href="/articles/importance-design-storytelling-16647" rel="bookmark"><span class="field field--name-title field--type-string field--label-hidden">The Importance of Design in Storytelling</span> </a> </h2> <div class="node__meta"> <span class="user-picture"> <article typeof="schema:Person" about="/users/raulharman" class="profile"> <div class="field field--name-user-picture field--type-image field--label-hidden field__item"> <a href="/users/raulharman" hreflang="en"><img src="/sites/default/files/styles/thumbnail/public/pictures/bio2.jpg?itok=Z0ehJL2K" width="100" height="100" alt="Profile picture for user RaulHarman" typeof="foaf:Image" class="image-style-thumbnail" /> </a> </div> </article> </span> <span class="post-info"> <span>2 months ago</span> <span>By <span class="field field--name-uid field--type-entity-reference field--label-hidden"><a title="View user profile." href="/users/raulharman" lang="" about="/users/raulharman" typeof="schema:Person" property="schema:name" datatype="" class="username">Raul Harman</a></span> </span> </span> </div> </header> <div class="node__content clearfix"> <div class="with-image"> <div class="clearfix text-formatted field field--name-body field--type-text-with-summary field--label-hidden field__item"><p dir="ltr">Storytelling is in our genes. It’s how we share experiences with others, as we all have similar yet different stories to tell – common ground for understanding each other and forging meaningful bonds and connections. </p> <p dir="ltr">Because of these reasons, storytelling has been a part of branding for decades but started gaining true recognition with the advancement of technology and the internet as well as with inbound marketing taking over. It’s what made design matter even more, helping the business create a unique story, with your customers and your own brand being the main characters.  </p></div> </div> <div class="node__links"> <ul class="links inline"><li class="node-readmore"><a href="/articles/importance-design-storytelling-16647" rel="tag" title="The Importance of Design in Storytelling" hreflang="en">Read more<span class="visually-hidden"> about The Importance of Design in Storytelling</span></a></li><li class="disqus-comments-num"><a href="/articles/importance-design-storytelling-16647#disqus_thread" data-disqus-identifier="node/16647" hreflang="en">Comments</a></li></ul> </div> </div> </div> </article> Wed, 18 Sep 2019 11:40:12 +0000 Raul Harman 16647 at https://www.socpub.com Episerver named a challenger in Gartner Magic Quadrant for digital commerce https://www.socpub.com/articles/episerver-named-challenger-gartner-magic-quadrant-digital-commerce-16651 <article data-history-node-id="16651" role="article" about="/articles/episerver-named-challenger-gartner-magic-quadrant-digital-commerce-16651" class="node node--type-mt-post node--promoted node--view-mode-teaser clearfix"> <div class="node-content"> <header> <h2 class="node__title title"> <a href="/articles/episerver-named-challenger-gartner-magic-quadrant-digital-commerce-16651" rel="bookmark"><span class="field field--name-title field--type-string field--label-hidden">Episerver named a challenger in Gartner Magic Quadrant for digital commerce</span> </a> </h2> <div class="node__meta"> <span class="user-picture"> <article typeof="schema:Person" about="/users/real-wire" class="profile"> <div class="field field--name-user-picture field--type-image field--label-hidden field__item"> <a href="/users/real-wire" hreflang="en"><img src="/sites/default/files/styles/thumbnail/public/pictures/picture-142-1481653695.png?itok=rXpCli1b" width="100" height="100" alt="Profile picture for user RealWire" typeof="foaf:Image" class="image-style-thumbnail" /> </a> </div> </article> </span> <span class="post-info"> <span>2 months ago</span> <span>By <span class="field field--name-uid field--type-entity-reference field--label-hidden"><a title="View user profile." href="/users/real-wire" lang="" about="/users/real-wire" typeof="schema:Person" property="schema:name" datatype="" class="username">Real Wire</a></span> </span> </span> </div> </header> <div class="node__content clearfix"> <div class="without-image"> <div class="clearfix text-formatted field field--name-body field--type-text-with-summary field--label-hidden field__item"><p><strong>London, UK Sept. 17, 2019 –</strong> Just one-in-five online consumers (20 percent) say all of their online purchases are pre-planned according a global survey from Episerver™. Companies offering frictionless experiences for both consumers and business buyers on the web stand the best chance of giving visitors, who were just planning to browse, a reason to order. The data indicates many factors can, however, stop the sale whether it is inadequate content or commerce functionality, a lack of personalization or insufficient product search – requiring organizations to prioritize digital experience technologies helping the end-user experience, not hurting it.</p></div> </div> <div class="node__links"> <ul class="links inline"><li class="node-readmore"><a href="/articles/episerver-named-challenger-gartner-magic-quadrant-digital-commerce-16651" rel="tag" title="Episerver named a challenger in Gartner Magic Quadrant for digital commerce" hreflang="en">Read more<span class="visually-hidden"> about Episerver named a challenger in Gartner Magic Quadrant for digital commerce</span></a></li><li class="disqus-comments-num"><a href="/articles/episerver-named-challenger-gartner-magic-quadrant-digital-commerce-16651#disqus_thread" data-disqus-identifier="node/16651" hreflang="en">Comments</a></li></ul> </div> </div> </div> </article> Tue, 17 Sep 2019 13:15:26 +0000 Real Wire 16651 at https://www.socpub.com