Content Management

How To Create Content For SEO Link Building

If you are familiar with SEO practices then you know how important high-quality content is. In that case, you are also aware that it is no small feat. What you come up with has to be something unique, that one has written before, and it needs to have a strong strategy behind it. Building top-notch and diversified backlinks is extremely beneficial, but the majority of SEO practitioners is well-aware of the dark side of the link building game – the black-hat link building practices.

Digital transformation, or what’s coffee got to do with connected services

The world’s largest food and beverage company is growing its coffee business, and not just through its recent $7.15 billion licensing deal with Starbucks. Nestlé is also brewing up digital initiatives to transform its entire business from bean to cup, starting with sourcing and warehousing, right up to point of sales.

Keyword Research Tools That Entrepreneurs Can Use to Boost Startup Visibility

When startups are established, the pressure is on them from the very beginning to become profitable. While entrepreneurs may have an idea that’s truly brilliant they may not be too savvy about how to ramp up their online visibility to attract more website visitors and ensure the desired sales revenues. A quick look at some of the best keyword research tools that entrepreneurs can use for SEO:

Google Keyword Planner

Top 10 Benefits of Choosing WordPress Over Other Content Management Systems

Web designing is an important aspect of an online business development process. To venture into the field of online based business, one basic thing is required, and that is nothing but a website. This is quite similar to having a physical office or store, where business activities shall be carried out. Website designing is a serious thing, and it is considered as the foundation for the businesses. If the foundation is good, future of the business will be stable.

Give your WordPress website a boost by using the right combination of SEO plugins

Do WordPress websites offer the same convenience to small and big websites when implementing SEO? The question arises because the smaller is the website, lesser will be the content, and apparently it would receive fewer links. If this seems like a problem in doing well in SEO then when you look at larger websites that run into several pages have its own set of problems. Overall, SEO implementation is challenging no matter whether the website is big or small.

Chris Graham: Why Google AMP is a threat to the Open Web

Like others in the IT community, I have become increasingly concerned with Google's behavior with their AMP technology.

For those who aren't really aware what AMP is, it's Google's proprietary solution for speeding up mobile pages. Webmasters implement AMP, which is a kind of Google-sanctified and Google-code-driven version of your webpage. It works very well and solves an important problem. Often when you search Google on a mobile device it will show AMP articles at the top of the results, so you get access to fast content first, which is reasonable in and of itself.

5 web properties you must have to protect your brand online

Your brand identity matters a lot to your business if you are to succeed in online business. There is so much to protect which includes your business name, brand reputation, domain name among other elements that make your business. Unfortunately, your business is faced with a lot of threats that one might wonder if it is worth doing business online at all. Cyber squatting, intellectual property theft, domain hijacking, hacking are some of the few things you will have to worry about.

Episerver Named a Visionary in Gartner’s Magic Quadrant for Digital Experience Platforms

IRVINE, Calif. -- January 23, 2018 - Episerver, a global provider of a single platform to smartly manage digital content, commerce and marketing in the cloud, has been positioned in Gartner’s “Magic Quadrant for Digital Experience Platforms.”[1] Gartner published the report on 17 January 2018, recognizing Episerver among 21 total vendors. 

This report recognized Episerver for its completeness of vision and ability to execute. The Magic Quadrant for Digital Experience Platforms is an evolution of the Magic Quadrant for Horizontal Portals.