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Real Wire

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Real
Wire

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13 years 10 months
About

RealWire is an award-winning online press release distribution service with over 10 years of expertise and is first choice for many of the UK’s top digital PR and internet marketing professionals. RealWire has been the UK’s leading innovator in press release distribution introducing a Social Media News Release option in 2007 and its patent pending targeting system, PRFilter, in 2010.

Latest Posts

New Study Reveals How Desktop Delivery is Evolving in the Post-Pandemic Era

4 years ago By Real Wire

UK, Reading. March 24, 2022 - Liquidware, the leader in digital workspace management and IGEL, provider of IGEL OS, the endpoint operating system designed for VDI and DaaS, today announced the results of a study authored by independent analysts Freeform Dynamics that shows how the rapid migration to work-from-home (WFH) during the COVID-19 pandemic made it harder, more complex and costly to deliver, support and secure digital workspaces, while at the same time creating new opportunities to turn disruption into transformation, today and in the future.

SANDSIV Named Gold Medallist and Leader in the 2022 SoftwareReviews VOC Data Quadrant

4 years ago By Real Wire

Customers have spoken: sandsiv+ is rated #1 Voice of the Customer (VOC) software in the world

ZURICH – March 23, 2022 – SANDSIV, the global leader in Customer Experience Management (CXM) and Voice of the Customer (VoC) enterprise solutions, announced today that it has been recognized as the #1 leading software vendor and the Gold Medalist in the 2022 Voice of the Customer (VOC) Software Data Quadrant report from SoftwareReviews, a division of IT research and consulting Info-Tech Research Group. The report is unique as the results are based solely on feedback on user satisfaction related to product features and the customer experience with the vendor.

Only a third of CIOs cite cyber-risk mitigation as a performance measure

4 years ago By Real Wire

London, United Kingdom, 23rd March 2022: While 94% of CIOs acknowledge some form of serious threat over the next 12 months, only 27% list business continuity and resilience as a top-three priority during the next 12 months and barely a third cite risk mitigation as a measure of performance. These findings come from the fourth and concluding section of the 2021 Global CIO Survey from Logicalis, a global provider of IT solutions.

New research: Digital self-service now more popular than calling customer service

4 years ago By Real Wire

Crawley, UK, March 22, 2022 – Most consumers are ready to swap customer service calls for digital self-service in the wake of their experience during the pandemic, according to new survey findings released by Macro 4. The research, which examines UK consumer attitudes to household energy and water suppliers, suggests that 61 per cent of customers have become more comfortable interacting with companies digitally since the pandemic, on websites, apps and other online channels. And 60 per cent would now prefer not to call a live customer service person at all if they can solve their issues themselves using online resources.

Sorted launches first-of-its-kind delivery experience report to uncover the science behind online purchasing behaviour

4 years ago By Real Wire

- New report presents neuroscientific findings on digital journeys and the power of emotional purchasing
- Barometer sees fashion sector setting standards high with average score of 80.7, driving demand for digital differentiation

London UK; 21st March 2022: Delivery experience platform Sorted has announced the first-of-its-kind Delivery Experience ‘DX’ report. The research, carried out in partnership with management consulting firm, Think Beyond, put ten leading fashion retailers under a neuroscientific microscope to predict human responses to online shopping stimuli.

A benchmark for other brands

Government authorities are likely to see an increase in cyber warfare attacks, says Holm Security

4 years ago By Real Wire

Stockholm, Sweden, 17 March 2022 – Holm Security is backing the calls of the European Commission and Swedish Civil Contingencies Agency (MSB), who in recent weeks have urged government authorities to check their cyber security defenses for possible vulnerabilities in response to predictions of increased levels of cyberattacks. At the Munich Cyber Security Conference last month, the European Commission Vice-President Margaritis Schinas said that cybercriminals were targeting ‘ever more sectors and entities that are critical to the functioning of our economies and of our societies’.

Customer ‘retargeting’ on mobile driving 100x increase in sales, reveals new Upstream data

4 years ago By Real Wire

Automated retargeting via mobile can drive campaign efficiencies while guarding against spam

Athens, March 17, 2022 – ‘Retargeting’ a consumer via mobile that has already interacted with a brand is more than ten times more likely to result in an order or other positive engagement compared to an initial communication, according to new data from mobile marketing experts Upstream. The improvement is even greater, almost 100 times, if the mobile marketing campaign’s retargeting is performed on the same day the consumer initially engaged with the brand.

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