Raul Harman

First Name
Raul
Last Name
Harman

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1 year 1 month
About

My name is Raul, editor in chief at Technivorz blog. I have a lot to say about innovations in all aspects of digital technology and online marketing.

Latest Posts

Things to Know Before Opening a SaaS Business

As we live in an ever more digitalized world there are only a few business ideas that have the potential to gain as much traction as Software as a Service business. After all the demands for these types of businesses shows no signs of slowing down in the next couple of years and, if you know what you are doing, you can make very good money from it. With that being said, opening and running a SaaS business can be a bit different and more challenging than running other traditional businesses So, to help you out, today we are going to take a look at a few things you should know before opening a SaaS business. 

4 Key Steps in Creating an Effective Social Media Marketing Strategy

When talking about marketing strategies, social media platforms have become an integral channel form marketing promotions and campaigns. Nowadays, every business that operates in the online market leverages social media networks in one way or another.

That’s not surprising, considering that social media is one of the most efficient ways for companies of all sizes to promote themselves, their offers, as well as reach out to their target audience in a meaningful way. However, social media networks might be convenient and reliable for your marketing campaign, but they are in no way easy to master.

How to Plan an Inbound Marketing Strategy for Ecommerce

Every once in a while, it is good to freshen up your marketing strategy to make sure that your brand’s message is conveyed loud and clear and that you have a steady flow of both revenue and new customers. In this domain, the inbound marketing is taking precedence over the outbound since people are growing tired of being exposed to a huge amount of uninteresting content wrapped in crude calls to buy something they don’t even want.

Tips to Help You Skyrocket Your Ecommerce Sales this Year

If there is an industry that’s getting more competitive with each passing year, then it’s got to be Ecommerce. After all, an industry that’s going to be worth more than 4.88 trillion US dollars by the year 2021 is only going to get exponentially more competitive as the years go by due to the sheer lucrative appeal of the market. And you can bet that every aspiring and established Ecommerce leader in the business will want to snag a sizable piece of that financial cake.

5 Tools for Analyzing the Market When Expanding Your Business

All data is valuable, yet some data is more valuable than the other. Joke aside, this maxim is well-known in the marketing world.

Without the means to abstract data marketers wouldn’t be able to tell precisely which marketing strategy is actually working and which one is not; the same way a doctor can’t properly diagnose a patient without having sufficient information.

The Best Business Management Software in 2019

It's no secret that technology is a vital asset of every company these days no matter the company's size. Every business, ranging from startups to enterprise businesses, leverages technology in one way or another, in order to improve their business efficiency and overall performance.

What's more, as technology continues to advance, so does the modern software become more sophisticated with additional features implemented to suit business needs. These innovations help companies manage their business tasks and operations in a reliable and seamless way.

5 Simple yet Effective Practices for Maximizing Your Ecommerce Customer Service

The Ecommerce industry is, for all its lucrative potential, a highly competitive field. Thousands upon thousands of online stores are battling it out for the love and affection of the ever-growing consumer market every single day – so how do you plan to stand out? The truth is that there are several key ways your Ecommerce store can separate itself from the herd, of which smart branding and stellar customer service present the winning combination for long-term success.

How to Improve Your Company's Customer Experience Strategy in 2019

In many ways, customer experience is what sets good and successive businesses apart from the rest, and there is a simple explanation for this. People have become extremely picky. This is quite understandable when taking into account the wide range of choices we have regarding most things in today's world. Because of this, if there is even just one thing that makes your customers’ experience less enjoyable, they are bound to jump ship. And of course, fewer customers means less profit and growth in the long run. This is why having a customer experience strategy that is in top shape is a must, and here are some of the best ways to make sure of it in 2019.

4 Franchise Development Efforts that Increase Qualified Leads

Many franchisees heavily rely on existing brand reputation that comes with every established business in order to appeal to their target audience. The support and training that come with running such a business model also help generate the right traction for your branch, which often leads franchisees to a standstill when it comes to delivering new, advanced lead generation methods. It’s commendable that a franchisees along with franchisers work together to maintain brand consistency across the board while they keep appealing to the right audience – but innovation is still needed in order to increase the quality of those leads.

Top 5 Link Building Mistakes to Avoid

Every business that wants to improve their SEO (search engine optimization) rankings will engage in link building. Link building is one of the most important SEO activities. According to Google, top-quality backlinks and content share the first place as being the most important ranking factors. High-quality backlinks can help businesses improve their website traffic, improve rankings and boost their conversion rate. However, creating such quality backlinks is no easy task and it certainly can't happen overnight.