Eleanor Hecks

First Name
Eleanor
Last Name
Hecks

Member for

5 years 3 months
About

Eleanor is the founder and managing editor of Designerly Magazine with a passion for sharing business leadership and branding strategies. She’s also a web design consultant with a focus on customer experience and user interface.

Latest Posts

Why Leadership Development Doesn't Stop at Promotion: The Importance of Ongoing Learning

Among the greatest misconceptions a new leader can hold is the belief that they have completed their learning journey. They might mistake a promotion for technical excellence as the finish line, overlooking the skills actually required for effective leadership.

Without a rigorous, steadfast hunger for continued learning, their influence may begin to wane, as does their team's potential. For modern professionals, a promotion is a mandate for growth. 

8 Types of Tax Deductions You Didn't Know Your Small Business Could Make

Many small business owners may focus on common deductions, such as office supplies or equipment. However, several overlooked expenses may also qualify for deductions. Understanding these lesser-known deductions can help reduce taxable income and improve your financial outcomes.

1. Continuing Education and Development

Learning new skills is often a necessary business investment that qualifies you for tax deductions. You can often deduct education expenses if they help you maintain or improve skills related to your current business.

Do Motivational Speeches Still Work in 2026?

In 2026, the corporate world has evolved into a complex landscape. With hybrid work environments, AI integration and a workforce increasingly skeptical of hollow inspiration, creating and maintaining a cohesive and motivated workforce is becoming increasingly challenging. 

Business leaders must assess whether hosting an hour-long keynote for their team is still a worthwhile investment. While the immediate sense of inspiration that these events can often bring is genuinely measurable, their long-term effectiveness depends entirely on the speaker’s ability to close the gap between motivation and practical application. 

In-House vs. Outsourced HR: Which Is the Best Choice for Your SMB, and Which Outsourcing Companies Deliver?

Human resources (HR) rarely sits at the top of the priority list when you first start a business. Many small and medium-sized enterprises (SMBs) operate without a dedicated HR professional, let alone a whole department. Early teams focus on building products, landing clients and generating revenue. However, as a company grows, you are hiring more workers and payroll becomes less forgiving. Compliance rules start carrying real consequences.

At that point, workforce management shifts from a background task to an operational function that demands structure. You can bring HR in-house or rely on an outsourced specialist. Here’s a run-down on the advantages and trade-offs so you can decide. 

Why More Companies Are Publishing Annual Impact Reports (and How to Do It Right)

Annual impact reports used to feel optional and easy to put off. Today, more companies are choosing to publish them because stakeholders want to see what businesses stand for. An impact report is an honest way to show how a company approaches sustainability, social responsibility and long-term accountability. When done well, it builds trust by turning values into something concrete and measurable.

The High Value of Impact Reports

Annual impact reports do more than exist to satisfy external expectations. When used intentionally, they can support real business goals. Some of the most meaningful ways it creates value include the following:

What Is ERP? A Simple Guide for SMBs — and the Best Solutions for Growing Businesses

As small and medium-sized businesses (SMBs) grow, they sometimes struggle to manage operations with their current tools. Enterprise resource planning (ERP) is the solution, since it integrates all company operations for easy viewing and management. To scale modern SMBs and aid their digital transformation, ERPs are a valuable investment.

A Small-Business Guide to Navigating Multistate Employment Law for Remote Workers

Remote work gives you access to talent in every state. It also creates new compliance challenges you cannot afford to ignore. Employment laws now follow your employees, not your headquarters. That means every time you hire across state lines, you take on new legal obligations, from wage rules to tax filings. Missing just one requirement can result in penalties or lawsuits that disrupt operations.

Your team requires more than a flexible policy to stay ahead. You need clear systems that account for where people actually work. With remote jobs here to stay, you must prioritize retaining talent and protecting your business as it grows.

An SMB Insurance Guide: Which Policies Are Worth the Investment in 2026?

The commercial insurance landscape is more complex than ever. Yet, small and medium-sized businesses (SMBs) need to invest in the cornerstones of coverage to protect their assets, employees and reputations. 

Forgoing insurance in the new year would be a grave mistake, especially if you want to ensure organizational resilience and see sustainable growth. Although every dollar counts, there are specific insurance policies you should not go without. These four coverage options are becoming increasingly accessible and are worthwhile investments for 2026.

Untapped Markets With Major Buying Power: 6 Countries Your Competitors Are Ignoring

If you feel like your company has hit a growth ceiling, it might be time to look into expansion. Several markets exist outside of the popular and competitive choices that are eager to explore new brands from international retailers.

Why Untapped Markets Are an SMB’s Greatest Opportunity

The U.S. is the world’s top spender. In 2023, consumer spending in the country reached $18.8 trillion — more than double the amount spent by China, the second nation on the list.