September 2018

socPub in the Slow Lane

I'm a one-person show when it comes to managing, editing, and maintaining the content found at socPub. A year and a half a ago, there was a lot of unknowns when I rebranded CMS Report into socPub. Today, I'm happy to report that the number of readers that visit the site daily have stabilized. When we receive a unique and exceptional article, almost immediately the published article becomes popular and attracts a number of new visitors to the site.

Hidden Benefits of Promotional Products in 2018

In 2018, a lot of Australian entrepreneurs tend to turn a blind eye towards all the benefits of traditional marketing. Sure, online presence is more important than it ever was before, however, there isn’t a single reason why this would make traditional marketing techniques obsolete. In fact, in a scenario where a growing number of small businesses deliberately ignores promotional products, you may decide to use them in order to create a clear distinction and even gain a competitive edge. Here are five additional, less-known, reasons why promotional products are still relevant in 2018.

Openet launches free data intelligence platform to accelerate delivery of insights

Openet Data Fabric platform provides 360 approach to data management 

DUBLIN, Ireland – September, 2018 - Openet today announced the launch of the Openet Data Fabric platform. The zero-cost license, unified data intelligence platform enables the frictionless integration of all network data sources into a single data fabric that supports the storage, processing, analysis and management of disparate data in order to fulfill strategic business objectives. The Openet Data Fabric platform provides operator business units with a comprehensive approach to data management, data processing and data governance that meets the demands of today’s complex network environments. 

New Security Research Reveals Password Inadequacy Still a Top Threat

12 September 2018 – New research from the WatchGuard Threat Lab shows the emergence of the Mimikatz credential-stealing malware as a top threat and the growing popularity of brute force login attacks against web applications. The research also reveals that 50 percent of government and military employee LinkedIn passwords, largely from the US, were weak enough to be cracked in less than two days, underscoring the reality that passwords alone can’t offer sufficient protection and the need for multi-factor authentication (MFA) solutions. WatchGuard’s Internet Security Report for Q2 2018 explores the latest security threats affecting small to midsize businesses (SMBs) and distributed enterprises. 

Vital FAQs That Will Help You to Land Your First UX Design Job

Even though you may have been learning the essentials of UX design studying offline or online, honing your skills and, developing a smart portfolio backed by a killer resume, you still need to get the all-important first job as a UX designer. The UX design sector is still very new and even employers tend to be somewhat confused by what it means and what they should be looking out for when hiring someone. The situation is sometimes compounded by the variety of terms that are often confused with each other. As someone wanting to break into a UX design career, there are a number of questions regarding a wide range of issues that you will want answers to. Some of the top ones addressed:

Six Essential Benefits Of Hiring The Right SEO Company

If you are new to the digital marketing space, you may be uncertain of whether to hire an SEO agency or not. In this era, having a web presence is important because it ensures that you keep up with your online clients. With billions of people using the internet every day, having a website for your business means that you can reach out to these potential clients. A Search Engine Optimization company will ensure that your website is optimized so that you can get more traffic, more conversions, and increased sales. Here are the benefits of hiring an SEO service.

Improves your site

Episerver Customers Realize More Than 400% Return on Investment in Three Years According to Total Economic Impact Study from Independent Consulting Firm

London, UK – 10 September 2018 – Episerver, the company transforming digital experiences, today revealed the results of a commissioned Total Economic Import™ (TEI) study conducted by Forrester Consulting on behalf of Episerver, which factually proves customers on Episerver Digital Experience Cloud™ see a 443 per cent return on investment (ROI) in three years and recoup the cost of Episerver technology in less than six months. Download a complimentary copy of Episerver’s Forrester TEI study, here: https://www.episerver.com/learn/resources/analyst-content/forrester-tot…;

Egress Software Technologies listed in the 2018 Sunday Times Hiscox Tech Track 100

Data security provider is recognised as one of Britain's fastest growing tech firms 

LONDON, 10th September 2018 - Data privacy and risk management company Egress Software Technologies today announced that it ranked 77th in the 18th Annual Sunday Times Hiscox Tech Track 100 league table. The Tech Track comprises the top 100 private technology, media and telecoms (TMT) companies in Britain with the fastest growing sales over the last three years.

CIM Digital Summit 2018 tackles the key issues facing marketers today

  • Marketers from Royal Mail, SORTEDfood, and Lonely Planet to discuss new ways of interacting with customers and addressing changing consumption patterns
  • Marketing leaders to debate how to take advantage of the challenges facing the industry, such as Brexit, mistrust, fake news, new technologies and brand transparency
  • The flagship marketing event will launch new research on the digital skills gap and advise marketers how to address gaps in their knowledge

On 20 September, the CIM Digital Summit 2018 will welcome delegates from across the UK to hear from business leaders and leading brands on how to harness the power of marketing, take advantage of key opportunities and addres