Various topics not covered elsewhere!
I've been struggling as of late trying to find the time to write articles for my blog and websites. It's actually caused me some stress to not be writing because there is so much I want to say and share. I always feel that I'm so behind in my writing. This has been an ongoing theme for me but it's not because I don't have the time but instead because I have chosen higher priorities with my time than blogging.
It was early 1981 and my Dad received an offer from Columbia House to join the Columbia Records Club. For one penny a person could get eleven vinyl records by joining this music club. Better yet, fill in the "secret bonus" 12th box with your album of choice and you got an additional album for free. Nevermind the marketing ploy here that you would be committed to buy additional albums at full catalog price in the months to follow...my dad was about to receive a dozen albums from his favorite bands all at once. So many albums were about to come through the door, that my Dad let my sister and me each pick out a record for ourselves. Whether my Dad liked my choice or not I can't remember, but I picked AC/DC's Back in Black.
It make take awhile but when I make a mistake I will eventually admit and correct the error of my ways. Half a decade ago, I turned my back on supporting niche websites and focused all my effort in creating a new multi-topic website which you now know as socPub. As counter-intuitive that it sounds, the more diverse and interesting topics we published under this website, our number of loyal visitors to the website decreased in numbers. I found this analysis to be alarming and discouraging.
So my 15 minutes of fame for 2021 has already happened. I was interviewed by Dakota News Now at the end of 2020 which aired on KSFY and KDLT the first day of this year.
My son asked me why the local news was doing the interview. The short answer, I'm getting old.
I'm currently working on a new policy for those that wish to contribute articles to this website, socPub. Consider this post a first draft intended to reduce the number of low quality articles submitted for review and publications by guest authors that are complete strangers to me. My goal is not to prevent new authors from contributing articles to the website but to make sure those authors feel a sense of responsibility and purpose to provide informative quality articles to our site that benefits the reader above all else.
Nothing earth shattering but you may have noticed that I made a slight change in the list of categories displayed across the header of this website's pages. The topics of Marketing and Social Media have been removed and replaced with Experience Management as well as Vehicles (planes, trains, automobiles, and motorcycles). These changes are a reflection of my longstanding desire started two years ago to diversify the topics covered on the website socPub.
Summer is a distraction. While promises of consistent blogging are easy to make here in South Dakota when temperatures are below freezing, the true test of a blogger is spending time in front of the computer when the warm sunny skies of summer are on us. The successful blogger is one that posts consistently and routinely throughout the year. The ideal blogger puts the readers first before himself or herself. Regular readers of my blog already know this but for the record let me state it anyway, I'm not that blogger.
Several months ago, I announced a plan to spend less time on socPub and focus my attention elsewhere. I'm now making a few tweaks to that plan as I've decided that through 2019 I will be first publishing all my original articles though my blog, bryanruby.com. Through the year, I will cross-post relevant articles here at socPub but managing this website will not be a priority for me.
"Of course, the battle and balance between old power and new power; the transformation of a world that worked like Tetris to one that functions more like Minecraft, has implications much bigger than gaming.
The rise of new power is shifting people’s norms and beliefs about how the world should work and where they should fit in. Indeed, what is emerging — most visibly among people under thirty (now more than half the world’s population) — is a new expectation: an inalienable right to participate."
Auctions provide a level playing field to buyers and sellers alike with a fair amount of transparency in the process thereby creating a win-win situation for both. That is the primary reason why auctions are among the most trusted marketing channels that have lived for more than 2500 years. The first auction happened in Greece around 500 BC where they sold young girls as brides. Since then, auctions have become a part of human civilization and evolved as civilization progressed. Interestingly, the evolution of auction as a marketing channel has transformed it into a platform for creating a virtual marketplace by using technology. Online sales have turned out to be a boon for many industries especially the real estate sector.
