Hippo CMS

Sven Lehmkuhl and Harry van Rossum Join the Hippo Sales Team to Take on DACH and Benelux

From The Old Boys to the Cool Kids

CMS software vendor Hippo is one of the fastest growing, most innovative tech companies around these days. 2015 has been a stellar year for the company, with successes such as the entry into the Gartner MQ, the exclusive technology partnership with EMC resulting in 94% revenue growth in the US, the launch of Hippo CMS 10 and an immense growth of our community.

Integrating Hippo CMS with Brightcove online video management system

If you are not taking video seriously, you're about to miss out on a major business opportunity. A recent study by Google and Millward Brown Digital suggested that 70% of B2B buyers and researchers are watching videos throughout their path to purchase. That's a 52% jump in only two years. And it's not just light viewing either.

Hippo CMS and Nuxeo: What You Need to Know About WCM and ECM Interoperability Joanna Madej Tue, 07/14/2015 - 06:20

Combining web content management and digital asset management platforms allows you to create the best customer experience for visitors across all channels. WCM platforms such as Hippo offer unprecedented mechanisms to connect with website visitors and DAM platforms like Nuxeo manage digital assets in a central repository.

Hippo: Content ROI Spans the Enterprise

As we countdown the days to the launch of the new version of Hippo CMS, I find myself having conversations about the spirit and vision behind the product just as often as I discuss new, soon to be announced features.

Whether I’m speaking with marketers, technologists, product management or sales, one topic is constantly top of mind: the importance of understanding and communicating content ROI. And, equally importantly: responding to content ROI quickly, and efficiently.

5 Reasons to Take Content-as-a-Service Seriously

If there’s one thing we as marketers have to admit we’re guilty of at times, it’s the use of buzzwords. Especially in the CMS world, acronyms (WCM, CXM, DXM) abound, and the latest terminology can feel like nothing more than the current fad. It’s true, the industry has a terminology overload, but it’s for this reason especially that, when they come around, game-changing concepts need to be explored and identified. Content-as-a-Service, or CaaS, is one such game-changer.

The 5 Worst Mistakes When Selecting a CMS

So your business has finally taken the crucial step of selecting a Content Management System. Perhaps it’s your first CMS, or perhaps you’re ready for the switch from a solution that just isn’t cutting it anymore. You want to get the most value you can out of your solution. You’re probably making lists of expectations, or products to compare. As you go through your selection process, don’t get overly wrapped up in processes only to lose sight of the bigger picture. Take a step back and make sure to avoid these pitfalls.