Business

Should small business owners be jumping into the realm of cloud computing? More than likely your small business can benefit from one or more of the cloud services. Cloud computing provides the resources and flexibility small business owners need to build a business and compete in a highly competitive market. Still, jumping in without thinking strategically about the steps your business will take could lead to wasted resources, so read on for the basics you need to know.

Over the years, we all have abbreviated DotNetNuke as DNN as we've discussed this open source .Net based content management system. It looks like the corporate folks upstairs have finally made this interchangeability official. DotNetNuke Corp will now be known as DNN.

I do not know when it exactly happened, but a number of years ago I decided to become a pacifist. I am a pacifist that is in the war of open source versus proprietary. In my opinion, the debate over licensing and software development processes is only mildly interesting as it is the quality of the end product that matters to me most. I walk the fine line of being an advocate for open source and a defender of proprietary software. Admittedly I've confused a lot of people that have chosen to take sides in this war. However, there is always room for reasonable civil discussions of any topic when new data and new perspective is given.

In CMS Report's mailbag this week we received an email from one of the press folks representing eBay as well as Magento, an eCommerce platform and shopping cart. As we reported last year, eBay agreed to acquire Magento and since then, eBay has placed Magento under the banner of X.commerce. X.commerce intends to bring together the technology assets and developer communities of eBay, PayPal and Magento to support eBay Inc.'s mission of enabling commerce.

"Telling people about the power of a technology is great. The story just needs to placed into the context of the business need."

-Laurence Hart, Checking the Industry Trends, Word of Pie, October 1, 2012

A few days ago, I received an early copy of a press release announcing the launch of Digital Clarity Group (DCG). DCG is an advisory and analyst company geared toward helping business leaders navigate "digital transformation" in their organizations. To the best of my knowledge, I have never recommend a particular consulting or analyst company on any of my blogs. I'd like to set new precedence and tell you why I think if you're a business leader you should consider hiring analysts from DCG to help you and your company face the upcoming technological challenges that have just started to surface.

Acquisition Accelerates Delivery of e-Commerce and Digital Marketing Solutions to Improve Customer Experience 

CHICAGO, IL - Yesterday, EPiServer announced that it acquired the business of longstanding technology provider, Mediachase, an e-commerce and collaboration software solutions provider. The move brings together EPiServer's existing digital marketing capabilities with Mediachase's easy-to-use e-commerce framework to help meet next generation cross-channel needs for delivery to EPiServer's partner and customer network.

"There are people who can call a blog as their business. In this case, their revenue is mainly from ad sales on their blog. But, that is not a very sustainable or long term business approach you should have. Your online business must solve a person’s problem."

- Marieke Hensel, Why Blogging is Not a Viable Business Mode", Branding Personality, January 30, 2012

2012 may indeed be the “Year of Web Content.” Actually, so was 2011, 2010, 2009…  But this article on the Forbes Marketwatch blog describes how some big brands are attacking content marketing and content curation to help fulfill their brand promise.

Amongst content management insiders, there has been an ongoing acronym war over what the technology systems should be called that help companies manage their content online -- which quite frankly, end users care very little about.

Yesterday, the Argus Leader announced that they will be moving toward a subscription model for their online content. Readers no longer will be able to visit ArgusLeader.com and expect to be able to read all the content for free. I didn't visit the website too often, but I'll miss the freedom to come and go as I please without being an online subscriber.