Although social media is one of the best marketing tools, it is also a massive target for cyberattacks and scams. Unfortunately, its popularity entices bad actors. Whether companies use an account to post news, network or market products, they must ensure it doesn’t fall into the wrong hands. What can business leaders and information technology (IT) teams do?
Governance models determine how an organization’s leaders interact with others at a business and clarify parties’ responsibilities. Although it is increasingly common for companies to have single models affecting all activities, establishing these frameworks for specific goals or priorities is another option.
Before exploring how governance models keep companies compliant and employees accountable for their actions, let’s look at some of the most common types. Learning about them can make it easier to decide which one to use.
Innovation is a tricky subject for tech companies. On one hand, they can surge ahead of the competition by making technological breakthroughs. On the other, it can be difficult to justify the costs of research and development when less disruptive products can still sustain a business. Tax incentives seek to make things easier.
The government offers several promising tax cuts and similar programs that can spur innovation. Here’s a closer look at how.
Many small-business owners are considering how cloud computing could help them strengthen their internal operations, reach new customers and more. What are some specific advantages of adopting such technologies?
Cloud products allow business owners to handle key parts of their operations more efficiently. Whether someone needs to update a client list or find a specific document, cloud computing tools let them do so in minutes.
With staffing shortages on the rise and labor expenses increasing, more organizations are considering long-term outsourcing. While that decision is, for the most part, sound, their success isn’t guaranteed. What must business leaders do to ensure their strategy is effective?
Today’s digital landscape poses significant cybersecurity threats to small- and medium-sized businesses (SMBs). In the past, the castle-and-moat network security model — a protected perimeter to safeguard a company’s information and assets from cybercriminals — was sufficient. However, the rise of remote work and cloud-based applications calls for a zero-trust approach.
Zero trust is typical among larger enterprises and government bodies. Although SMBs can implement it, doing so may seem daunting. The following is an overview of the zero-trust security model, its importance and the steps brands must take to strengthen their online defenses.
Taking your business public is a significant milestone that can open new opportunities for growth and expansion. Going public can provide access to substantial capital, increase your company’s visibility and enhance its credibility. However, the transition of an initial public offering (IPO) also brings new challenges.
To achieve success, careful preparation and thoughtful planning are essential. There are numerous considerations to have in mind, and knowing each of them will be critical to ensuring public ownership is a good decision.
For small businesses to achieve success, company leaders must make employee engagement a high priority. This engagement directly impacts your team’s satisfaction, and can boost productivity and talent retention. One way enterprises try to nurture employee engagement is through company events. While work parties can be enjoyable for team members, they can also be a double-edged sword.
Mergers and acquisitions (M&As) can be a beneficial but challenging undertaking in any industry. Even after months of careful planning, businesses must monitor their M&A’s success to determine any necessary strategy changes in the future. That’s not always as easy as it seems, especially in the digital content industry.
As remote work has surged, so has employee monitoring software. These tools go by many names and serve many purposes, but they all share the same overall function — to keep an eye on what workers are doing. They also share the same questions about privacy and ethics.
Managers need to be able to keep their teams on track. At the same time, they need their employees’ trust, but it’s hard for people to trust someone they feel is looking over their shoulder 24/7. Addressing this balance is key to success in modern workplaces.
