Virtuoso

Blogs, Opinions, On the Move, and Success

Why Making Your Business Eco-Friendly Is Not Just Good for the Environment But Also Your Wallet

Environmentally or eco-friendly practices are vital to success in today’s business world, and not just because consumers demand it. Yes, people love to know they’re doing business with a green, morally acceptable organization, but it’s also about sustainability and efficiency.

Adopting an eco-friendly culture will provide many benefits, bigger and better than positive PR. Here are six of the most pertinent rewards a business will receive from going green.

Unbabel Appoints Amy Kux as Chief Financial Officer

San Francisco, USA: 20 February 2019: A year after raising $23 million in series B funding, AI-powered, human-refined translation platform Unbabel today announced the appointment of Amy Kux to the role of Chief Financial Officer, based in the company’s San Francisco headquarters.

With a proven track record in management and business leadership applied to high-growth international technology start-ups, Kux joins Unbabel from Udemy, where she was Head of Finance. There she was strategic both in raising series D fundraising and opening the company’s Brazil office. Prior to Udemy, she was Head of Finance for next generation content delivery network Cloudflare.

Bryan Ruby's Last Google Post

Last weekend, I submitted my last Google+ post. From here on out, I won't be actively monitoring the platform given the expected demise of Google+. This is what I posted:

This is likely my last Google+ post but I don't plan to delete my Google+ account until February 28, 2019

Unless something significant happens, I don't plan to post again on Google+. It doesn't seem logical to invest my time and effort to post something we all know will be deleted in a couple months. I may leave a comment here or there on G+ but that's about it.

8 Traits of a Successful E-Commerce Business

The low overhead of Internet real estate makes it the perfect place to have a business presence. However, some online stores seem to languish, while others thrive. What factors make one e-commerce store more successful than another?

Around 63 percent of Internet users around the world have purchased something online. The number grows every year, with predictions for 65.2 percent by 2021. Now is the time to look at your e-commerce site and mimic eight traits of the most successful online retailers.

Unymira recognized again as Top 10 Provider for Knowledge Management Solutions

FREMONT, CA, USA - Möglingen, Germany, January 17, 2019. Unymira, a business unit of USU, has once again been recognized for its intelligent and innovative knowledge management solutions. Following a comprehensive evaluation and review of knowledge management technologies, Unymira has been ranked among the top 10 most promising global providers.

How to Improve Your Company's Customer Experience Strategy in 2019

In many ways, customer experience is what sets good and successive businesses apart from the rest, and there is a simple explanation for this. People have become extremely picky. This is quite understandable when taking into account the wide range of choices we have regarding most things in today's world. Because of this, if there is even just one thing that makes your customers’ experience less enjoyable, they are bound to jump ship. And of course, fewer customers means less profit and growth in the long run. This is why having a customer experience strategy that is in top shape is a must, and here are some of the best ways to make sure of it in 2019.

The 2019 Plan

Several months ago, I announced a plan to spend less time on socPub and focus my attention elsewhere. I'm now making a few tweaks to that plan as I've decided that through 2019 I will be first publishing all my original articles though my blog, bryanruby.com. Through the year, I will cross-post relevant articles here at socPub but managing this website will not be a priority for me.

4 Important Reasons to Not Buy Facebook Likes

Facebook has been a great source for people who want to grow their business all around the world through social media. There are other mediums as well but Facebook has been the ultimate way of finding the right audience at the right time and in the right place. To build an audience on the social networking site buying can be a very great option which one won’t be able to resist. There is no doubt that everyone wants followers and likes on their pages that would help them get their audiences intrigued. This is the basic relationship building of the people with the page on Facebook.

Quoting IT: Minecraft and New Power

"Of course, the battle and balance between old power and new power; the transformation of a world that worked like Tetris to one that functions more like Minecraft, has implications much bigger than gaming. 

The rise of new power is shifting people’s norms and beliefs about how the world should work and where they should fit in. Indeed, what is emerging — most visibly among people under thirty (now more than half the world’s population) — is a new expectation: an inalienable right to participate."