SEO

3 Smart Tactics to Make Your SEO Less Expensive Maria Jones Mon, 01/08/2018 - 06:12

Most businesses understand that SEO can be long-drawn and ROI realization can be slow. However, because you need to invest quite heavily in the initial periods, you could very well see the ROI becoming negative. For many small businesses with limited resources, this can be immensely stressful. Unfortunately, spending less in the early stages can either leave you stuck with low-quality SEO professionals or simply prolong the agony of a negative ROI. Some suggestions on how you can slash the cost of your SEO campaign without spoiling your strategy.

Infographic: How Long Does It Take to Rank in Google?

A week, a month, a year plus? The question of how long it takes to rank top of Google is one that we’re asked almost daily. Unfortunately, it is a difficult question to answer as there are just so many variables to consider: existing domain authority, competition, on-site ranking factors, off-site ranking factors, etc. The graphic below may help you answer your questions.

This Infographic is courtesy of the The Website Group.

10 Questions to Ask an Internet Marketing Agency Before Engaging Dawn Mentzer Mon, 12/11/2017 - 06:04

Strategizing and executing Internet marketing campaigns require specialized expertise and hours of effort. Unless your company has the knowledge, skills, tools and time to handle all of your digital marketing efforts, you’ll need the assistance of a digital marketing firm.

But how can you know whether you’re entering into a relationship with a partner who is not only capable of helping you reach your goals, but also a good fit with your company culture?

Both components are essential because:

Searchmetrics Study: Online Health Sites Are Long-Winded - And Searchers Couldn’t Be Happier

SAN MATEO, Calif. (November 15, 2017) - Health-related websites must create highly relevant, long-form content tailored to answer searchers’ questions with more authority and clarity than other industries, according to a new Searchmetrics study that identifies key ranking factors for specific industries.

Fast-Loading AMP Pages Dominate Google’s First Page Results for Media and News Searches

San Mateo, September 26, 2017 - News and information publishers who enable fast-loading Accelerated Mobile Pages (AMP)[1] for Google searches now overwhelmingly top mobile search results, suggesting holdouts are increasingly likely to lose readership and advertising revenue, new Searchmetrics research finds.

Facts you did not know about the business ups and downs

Is your business suffering from loss even after applying several strategies? If yes, then it is time for you to diagnose the actual problem behind the downward status of the company. A good marketing strategy of any business is one of the ways to let the brands have significant exposure in the world and a better way to draw customers. Targeting the right customers is one of the first plans that every company owner must adopt. Today we shall give you some valuable ideas on how you can get tons of traffic to your business's website using the social media platforms.

What Impact Do Google Algorithm Updates Have On SEO? Derek Iwasiuk Tue, 09/12/2017 - 16:47

Among various online sought after services, SEO or Search Engine Optimization clinches the highest demand these days. Everyone wants to find a professional and reliable SEO service provider so that his or her online business can flourish. Everyone wants to have professionally designed websites so that his or her online business platform looks good. However, at the same time, they know that having a good website is nothing if it has not been promoted in the right manner. For effective business promotion, you need SEO. However, SEO is not a simple thing to be described in a few words.

What Are The Benefits of Quality Content for Your Marketing Needs Online? Terry Godier Tue, 09/12/2017 - 15:57

Have you ever wondered about the methods with which you can get are traffic to your website? There are many different methods of marketing, particularly with the advent of digital marketing techniques, and a number of stores are coming with their own unique ways of marketing their products. A very influential role is played by the content that you have on your website in determining the SEO ranking of the site.

What an Established SEO Agency Can Do for Your Business

Search engine optimization (SEO) remains one of the most important ingredients for a successful internet marketing campaign. With the business environment getting viciously competitive, building a beautiful website is no longer enough. Every business in your niche already has a website and to stay competitive, you have to beat your competition through search. Search engines are at the core of business success and by working with an established SEO agency, you will gain a competitive edge, which is what every marketer wants.