Marketing

Creating Startup Event and Making a Splash

The value of a proper PR in the startup launch is simply invaluable, however, even the best PR can’t spin a mundane startup entry in order to make it into something epic. For this to happen, your marketers need to have some decent source material. Needless to say, what better way to do so than to create a startup event that’s going to make a splash on its own. Apart from providing you with some impressive networking opportunities early on, it is also an incredible way to present your staff and your corporate values to the world.

Support Your SEO Campaign With a Strong Social Media Strategy Jack Dawson Tue, 04/10/2018 - 06:37

As a marketer, do you want to build your brand with trust and authority? Do you want to use your website to drive more traffic and then convert it into sales? Is it your motto to serve customers exceptionally well? If the answer to the questions is in the affirmative, then you have to integrate the social media into SEO to achieve the goals.

How Can a Domain Name Affect Your SEO David Koller Wed, 03/28/2018 - 07:10

Online businesses and the entire market have expanded and evolved quite a lot over the years. The power of search engines has grown quite significantly and if you want your website to make a difference and use its maximum potential, you simply have to think about SEO. Naturally, there are loads of tips and tricks for better SEO out there, but we’ve focused on one of the most common questions people ask about SEO and professional web design. That question is – can a domain name affect your website traffic?

Study: How Mobile Marketers Can Win on Google Page One with Universal Search

San Mateo, March 20, 2018 - Online marketers seeking to follow their customers from desktop to mobile through organic search find fewer opportunities to build their brands and grow revenue as Google’s evolving first page challenges them to feature in search via voice, direct answers, apps, videos and a growing list of newer universal search boxes, a new Searchmetrics’ study finds.

How Does Instagram Increase the Online Visibility of Your Brand? Essentials You Must Know! Walter Moore Mon, 03/19/2018 - 06:13

Instagram is the ideal social media networking site for uploading, sharing and editing photos, images, and even videos among the people who are close to you. Its popularity has grown by leaps and bounds in recent decades. However, as an enterprising entrepreneur who wants his or her online establishment to be a class apart in the marketplace, you want to know whether you need to maintain an active profile on this channel.

ConsumerAcquisition.com Launches Shutterstock Collection Within Custom Ad Creation Marketplace Bryan Ruby Sun, 03/04/2018 - 17:43

ConsumerAcquisition.com, a Facebook Marketing Partner, announced a few days ago that Shutterstock’s library of over 180 million images and videos will now be available through its Creative Marketplace. Starting today, advertisers can access Shutterstock’s content through a unified marketplace and tap into professional video editors, designers and ad copywriters to generate custom ad creative for Facebook, Instagram and Google’s universal app campaigns.

Flamingo identifies 10 key signals of cultural disruption in latest report RealWire Mon, 02/26/2018 - 10:58

Leading brand strategy and insight agency Flamingo has produced a short report naming 10 brands, movements, concepts and trends that have driven current dominant cultural narratives over the past year and that have the potential to signify further uncertainty and disruption in the year to come.

Survey: Mobile, Personalization and Reviews Play Important Role in Vacation Planning RealWire Tue, 02/13/2018 - 13:31

NEW YORK – February 13, 2018 – The state of the travel and tourism market is in transition based on a number of factors, including the maturation of personalization and mobile technology according to new survey data released today by Qubit, the leaders in marketing personalization technology.

Qubit’s 2018 Travel Survey revealed that younger and older travelers have different approaches to booking travel and taking vacations in general:

8 App Marketing Trends to Watch Out for in 2018

In many ways, 2017 was an exciting year when it comes to mobile apps development and marketing. Mobile apps graduated from being an optional investment to a necessity and now companies cannot simply afford to lose on sizable revenue generated by them. The number of free apps downloaded stands at mind-boggling 254 billion, which is enough to ring some bells. An important question to be asked here is that how is mobile app marketing shape up in the year 2018? Here is a detailed look at the trends to watch out for.